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Creating Social Value – HBS Study

| Thursday September 8th, 2005 | 0 Comments

scales.jpgResearchers describe social and economic value creation as two sides of the same coin. Companies can improve operations through employee motivation, loyalty, skill development, and even through product differentiation when social values are adopted and aligned with economic values.
A recent study (HBS link) shows non-profits are founded to solve a specific social problem whereas companies respond with social initiatives because of a problem. Companies are good with planning and can bring resources together, but have difficulties integrating new practices into the mainstream.
The study is particularly relevant because organizations studied were in Latin America and Spain, where human development is just as important as economic development. Bottom line: Companies and non-profits have much to learn from each other.
(This article was contributed by Ken Chung – thanks Ken!)


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