Interview With Grahm Hill on eco.psfk

grahamhill100.jpgMost saavy internet users with a knack for sustainability are familiar with the blog That popularity is testament to a very good, very well excecuted idea: to push sustainability mainstream via an entertaining and thought provoking piece of media – and in the process, build a successful small business. How’s Graham do it? The secret is bridging the gap between “The Granola Factor” and “The Convenience Factor”. Read a great interview with graham on eco.psfk for more!

Nick Aster is a new media architect and the founder of has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

2 responses

  1. is a very exciting play from a green business standpoint. Start-up costs were undoubtedly comparatively low and yet the possible gain is very large. What he’s doing underscores the power of the Internet for green business and sustainability in general.
    Not only is he educating people on different environmental concerns, he’s making a living while doing it. I just love that.
    Jason Trout

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