As reported in GreenBiz, a variety of nationwide energy-efficiency plans at Proctor and Gamble plants will save the company at least one million dollars. Efficiency is often the first step in reaching a more ecologically sound operation – and it’s also the first step in realizing the cynergy that exists between environmental consiousness and making a profit. That latter connection is easy to see since using less energy to get the same job done is obviously good for any bottom line you measure.
Nick Aster is a new media architect and the founder of TriplePundit.com
TriplePundit.com has since grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.
Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He was instrumental in the creation of TreeHugger.com, managing the technical side of the publication for 3 years as well as an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.
Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.
Follow Nick Aster @nickaster