Starbucks CSR Challenge

staubucks_challenge.gifTwo green bloggers – City Hippy in London and Green LA Girl in Los Angeles have teamed up to put Starbucks’ CSR policies to the test.
The plan: Visit Starbucks shops around the globe and ask “can I get a fair-trade cup of coffee”. The idea is to see how many of Starbucks employees have been properly educated about the issue, as well as to see what’s really available. People are encouraged to report their findings. The results will be interesting, and if not entirely positive, it will be interesting to see if enough people get on the bandwagon to elicit a response from the company.
So go ahead and try it! Report your findings to Cityhippy or Green LA Girl, or post them right here.

Nick Aster is a new media architect and the founder of has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

3 responses

  1. i think they claim to have a different program than fair trade.. they claim starbucks has their own csr version called CAFE.. never heard of it before…

  2. Hi, I’m a college student doing research on Starbucks CSR program. I was wondering if anyone could point me in the direction of good information on the program. Basically I’m looking for a detailed look at it. Thanks.

  3. hi my name sah sahrijal Barus Im a universisty student in public relation field,im interseted in to now how starbuck make good relationship with they comunity espesially with coffee grower whole the world,

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