Hummers: A Bad Idea Finally Nearing its End?

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Is schadenfreude a sin? Well, sue me. The Hummer, including the “less bad” H3 model, is selling so poorly that excess Hummers are piling up in remote lots because there’s no room for them at dealers. Sleuthing bloggers from “The Mess that Greenspan Made” have uncovered a semi-secret series of parking lots in Southern California where upwards of 300 unsold Hummers sit and fester. It’s a hilarious story, but it’s also a dismal wake-up call for GM who probably could have anticipated this if they’ed thought about it for a minute.
What’s the scrap value of 300 Hummers?

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has since grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.