Wal Mart Stores plan to double their organic grocery offerings next month, in addition to a strong commitment to responsibly caught seafood and organic cotton in clothing (AP Article here). The best thing about this is the inevitable effect on Wal Mart’s massive supply chain – increasing the likelyhood that many other retailers and suppliers will follow their lead.
The assumption is still that organic is more costly, and is therefore part of a Wal Mart strategy to lure “more affluent” shoppers. Hopefully, however, with a move this sweeping, it will start to bring the price down for everyone, and expose Wal Mart’s regular clientelle to something a little more savory.
Wal Mart’s Organic Commitment Pushes Us Further Past the Tipping Point
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Laurence Kincaid
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Heather
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Scott D
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Andy
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Kovalyova
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S.C.
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Lark
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JL
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Dale Hanks
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Chocoholic
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Laurence Kincaid
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Nick Aster
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Icelander








