Everyone is impressed by the success of the Prius, and its abilty to change the makeup of the world’s fleet of vehicles and make other car companies scramble to copy it. But it wasn’t just an “idea” that everyone at Toyota immediately found appealing. According to Fortune Magazine, “Toyota had to overcome punishing deadlines, skeptical dealers, finicky batteries, and its own risk-averse culture to bring its hybrid to market”. No easy task for a conservative Japanese company, but something which is paying off big-time. Check out the article in Fortune to read more. Hopefully GM and Ford are reading it too. (thx Bob!)
Fortune: The Birth of the Prius
Fireside Chat: Live
Where we’re going
- Nick Aster
London: Nov 3 – Nov 5
Sustainable Brands London 2014
Connect with Sustainability Executives, Brand Strategists, and Design & Innovation Leaders as the Sustainable Brands London Conference convenes to drive the innovation that leads to enhanced business. Discount with code: NW3pSB14L Register here.
- Travis Noland
Sausalito: Nov 11 – Nov 12
Executive Working Group on Stakeholder Engagement
Future 500’s 5th Annual Executive Working Group will bring together peers and experts, and provide a rare opportunity to engage with stakeholder influentials (such as NGO activist leaders and foundation funders). Register here.
- Travis Noland
Chestnut Hill: Nov 17 – Nov 21
Boston College for Corporate Citizenship Leadership Academy
Join this intensive 5-month program that blends on-campus instructor-led classes and off-campus, facilitated distance learning. Register here.
- World Bank Releases 2014 Sustainability Report
- Mapping the Future: What to expect from the BoP Roadmap to be published next week
- 4 Things the Trucking Industry is Doing to Be More Green
- The Cost of Conflict Minerals Compliance Discussed
- Boston College Center for Corporate Citizenship Announces 2015 Leadership Academy
- ISBX Cracks INC 5000 For the Second Time