Organic Consumers Association Raises Alarm About New Rules

org_consumer.gifThe only negative thing about Wal*Mart and other large retailers embracing organic food is the fact that they may seek legislation that waters down the definition of “organic”. The Organic Consumers Association is calling for a boycott of organic brands that are lobbying to weaken organic laws and taking advantage of loopholes in the organic standards. Horizon Organic and Aurora Organic are the two companies specifically targeted for allegedly purchasing the majority of their milk from feedlot dairies where the cows have little or no access to pasture. I don’t know a lot, specifically, about this particular issue, but things like this were bound to come up with the odd marriage of organics and mass retail. Will this start another cat-and-mouse game? Or will retailers improve transparency?
More information here: www.organicconsumers.org/nosb2.htm. (thx Mary!)

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has since grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He was instrumental in the creation of TreeHugger.com, managing the technical side of the publication for 3 years as well as an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.