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Shedroff’s Sustainable MBA Column for April

| Friday April 7th, 2006 | 1 Comment

nathan.jpgNathan Shedroff talks about “meaning” in this month’s Sustainable MBA collumn on Greenbiz. He talks about 15 different types of meaning which we use to understand our reality and how making your business offering more meaningful will not only make for a better world, but will earn you a lot more money.


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  • http://www.greengop.org Greg

    The idea that going green can also make you more money is catching on. I have a few pieces about it on my blog http://www.GreenGOP.org