PG&E Does “Grass Couch” Promo in San Francisco

grass couch.jpgTo promot their citywide “Greening” campaign,, PG&E will be placing “grass couches” around San Francisco today, Friday the 17th of November. It should be a very fun way to promote a greener city. If you’re in town, here are the locations of the couches – The Ferry Building and Justin Herman Plaza. Additionally, couches will appear in Alamo Square, in front of City Hall, at 77 Beale Street, on Market Street in the heart of the Castro, and at the 16th Street Mission BART Plaza for a total of nine couches citywide.
If you see any of them, might you take a few photos and post them to Flickr? Tag them “grasscouch” and let’s see how many we can get up there!

Nick Aster is a new media architect and the founder of has since grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.

3 responses

  1. those grass couches are cool, but the point to remember is that PG&E is attempting to remake its image into a green utility. They have certainly accomplished some green achievements, but they also have a very very checkered environmental past and currently do all kinds that are NOT worthy of enviro praise. For instance, the city of SF is looking to double PGE’s renewable goals and in HALF the time – a plan that PGE is quietly working to undermine. More nukes and natural gas is not a plan worthy of our “wows”, grass couches aside.

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