http://www.triplepundit.com/2007/02/forbes-on-greenwashing-and-green-scamming/ Business, Better. Since 2005 Fri, 10 Feb 2012 07:33:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.triplepundit.com/2007/02/forbes-on-greenwashing-and-green-scamming/comment-page-1/#comment-14519 Anonymous Mon, 12 Feb 2007 00:16:06 +0000 http://www.triplepundit.com/wordpress/2007/02/forbes-on-greenwashing-and-green-scamming/#comment-14519 I think cynicism over green washing can be beneficial to a point to provide quality control. There are so few well established and understood standards, such as LEED (leadership in energy and efficient design) or ISO 14001. A healthy dose of cynicism may do some good. What I tend to find less productive is when motives are questioned. I don't really care why Walmart is going green; the impact is what matters. I think cynicism over green washing can be beneficial to a point to provide quality control. There are so few well established and understood standards, such as LEED (leadership in energy and efficient design) or ISO 14001. A healthy dose of cynicism may do some good. What I tend to find less productive is when motives are questioned. I don’t really care why Walmart is going green; the impact is what matters.

]]> http://www.triplepundit.com/2007/02/forbes-on-greenwashing-and-green-scamming/comment-page-1/#comment-14518 Doug Snodgrass Sun, 11 Feb 2007 21:42:15 +0000 http://www.triplepundit.com/wordpress/2007/02/forbes-on-greenwashing-and-green-scamming/#comment-14518 Nope, you're not hallucinating - not about this anyway, whatever else is going on is strictly your business Nick. I'm in NY, we send our ne'er-do-wells to NJ and FL. And for the scamming that can go on over the green movement - yes, it's a potential problem but that's also kid of a sideways compliment. Only when a movement is viewed as credible does it have the ability to be used as a front by scammers. Nope, you’re not hallucinating – not about this anyway, whatever else is going on is strictly your business Nick. I’m in NY, we send our ne’er-do-wells to NJ and FL. And for the scamming that can go on over the green movement – yes, it’s a potential problem but that’s also kid of a sideways compliment. Only when a movement is viewed as credible does it have the ability to be used as a front by scammers.

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