Biofuel Driving up the Price of Gas? So What?

pricesgass.jpgThere’s been talk lately about the price of gas remaining high for the foreseeable future as oil companies choose not to expand refining operations in the face of a bio-fuels boom. It’s hard to appreciate the tone of articles like this one for example when they shout out headlines like “Going Green’s No Good for Gas Prices “.
So what? The current price of gasoline has finally started to change consumer awareness of vehicle choice and is driving a bonanza of greener alternatives (some better than others). The current price of gasoline has also not caused any noticeable economic hardship. If the boom in alternative fuels and better vehicles continues, then anyone with a brain knows we’ll all be better off. This is exactly the kind of price rises the country needs to stimulate progress – if prices were lower, then we’d be in for a much ruder awakening sometime down the line.
It’s downright lousy journalism to point fingers at bio-fuels and paint oil refiners as some kind of victims. I’m hoping though, that readers of these types of articles are smart enough to say, “well, it’s a good thing in the long run”

Nick Aster is a new media architect and the founder of TriplePundit.com

TriplePundit.com has since grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for TreeHugger.com, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.