Comments on: Wal-Mart Greens Supply Chain

By: No Fly Over

No Fly Over — Wed, 26 Sep 2007 03:19:03 +0000

Just to be a little pickey… “middle america” has nothing to do with the midwest, and I really tire of people characterizing the non-coastal regions as some sort of backwater. I assure you, “middle america” is actually at its worse in the central valley of California, and at its best in a handful of cities that are very much all over the place.

By: jamie Simon

jamie Simon — Wed, 26 Sep 2007 01:31:42 +0000

I’m curious how they have chosen the product lines they have chosen to launch this initiative. What products are next on the list?
I admire that Wal-Mart is focusing on this given it’s high concentration of middle American consumers. It seems that the sustainability trends are slower to reach those areas of the country.

By: Dale S

Dale S — Tue, 25 Sep 2007 21:31:26 +0000

I think Michael Pollen (Omnivore’s Dilemma) is somehow involved in this. Anyone know for sure? Would be cool to see some of his articles on the subject.