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	<title>Comments on: Show Me and Tell Me: The Roar of Conscious Consumerism and Green Marketing</title>
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	<link>http://www.triplepundit.com/2007/11/show-me-and-tell-me-the-roar-of-conscious-consumerism-and-green-marketing/</link>
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		<title>By: Dave Shires</title>
		<link>http://www.triplepundit.com/2007/11/show-me-and-tell-me-the-roar-of-conscious-consumerism-and-green-marketing/comment-page-1/#comment-12093</link>
		<dc:creator>Dave Shires</dc:creator>
		<pubDate>Sat, 10 Nov 2007 20:10:00 +0000</pubDate>
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		<description>Great post.  I&#039;m a little skeptical of the reality behind that 90% figure though...  Even though things are getting better (at least in terms of what people seem to be aware of) the behavior I see at the strip malls of America seems to imply that not a whole lot has changed.  The real change will only come when we manage to separate happiness from consumerism.  Our whole economy is still based on the pathology of constant shopping for happiness...  I don&#039;t really care if people buy &quot;green&quot; stuff or not, just that they buy LESS.
Don&#039;t mean to rain on the parade though, this is generally good news!
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		<content:encoded><![CDATA[<p>Great post.  I&#8217;m a little skeptical of the reality behind that 90% figure though&#8230;  Even though things are getting better (at least in terms of what people seem to be aware of) the behavior I see at the strip malls of America seems to imply that not a whole lot has changed.  The real change will only come when we manage to separate happiness from consumerism.  Our whole economy is still based on the pathology of constant shopping for happiness&#8230;  I don&#8217;t really care if people buy &#8220;green&#8221; stuff or not, just that they buy LESS.<br />
Don&#8217;t mean to rain on the parade though, this is generally good news!</p>
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