Comments on: Just What is Sustainability? – Shell Delves Into a Thorny Issue, Part One http://www.triplepundit.com/2008/11/just-what-is-sustainability%e2%80%9aaishell-delves-into-a-thorny-issue-part-one/ Business, Better. Since 2005 Sat, 21 Nov 2009 00:18:23 -0800 http://wordpress.org/?v=2.8.6 hourly 1 By: Rob http://www.triplepundit.com/2008/11/just-what-is-sustainability%e2%80%9aaishell-delves-into-a-thorny-issue-part-one/comment-page-1/#comment-9982 Rob Thu, 20 Nov 2008 13:53:37 +0000 http://www.triplepundit.com/wordpress/2008/11/just-what-is-sustainability%e2%80%9aaishell-delves-into-a-thorny-issue-part-one/#comment-9982 What did they say? Shell is a business. It's not a government or nonprofit. It survives by being competitive. One competitive advantage is externalization of costs. One in particular is pollution (CO2 or whatever). They CANNOT take a direction where they internalize costs that their competitors are still externalizing. They will lose and fail. Government must require ALL for profit organizations to internalize costs (like CO2) equally, on a level playing field. Corporations are not thinking entities. They are more like a dog that smells bacon when it comes to profits. They will do whatever we (the government) require of them but no more. It's up to us to get them out of government and put in place a sustainable (by our definition not theirs)framework (playing field) for them to operate in. What did they say?
Shell is a business. It’s not a government or nonprofit. It survives by being competitive. One competitive advantage is externalization of costs. One in particular is pollution (CO2 or whatever). They CANNOT take a direction where they internalize costs that their competitors are still externalizing. They will lose and fail. Government must require ALL for profit organizations to internalize costs (like CO2) equally, on a level playing field. Corporations are not thinking entities. They are more like a dog that smells bacon when it comes to profits. They will do whatever we (the government) require of them but no more. It’s up to us to get them out of government and put in place a sustainable (by our definition not theirs)framework (playing field) for them to operate in.

]]>