- With e-Book designs improving and choices expanding, commodity pricing may arrive within a few years, threatening existing markets for books, magazines, printers, ink cartridges, and fine paper. Even printers and publishers need to pay attention. Get a status snapshot on this technology with Barnes & Noble Says Yes, Microsoft Says No to New e-Readers Business significance: U1/C5 (See rating explanation below)
- Simple framing of a complex environmental law can sometimes be enough to fend off attacks by critics and gather grass roots support. Get it right, and the tipping point arrives, legislation passes. It’s time for business to engage fully on climate action when Senator Merkley declares Climate Bill Presents “a Choice Between Clean Air and Dirty Air” Business significance: U5/C5
- Utilities, their suppliers, and lenders together face a high-stakes, wild card question: Nuclear Power: Climate Fix or Folly? The market will either be huge or it won’t. Have a look at the comments on this one. Runaway core temp, here we go! Business significance: U2/C4
- When a long-established chemical company like Dow gets into renewable energy, you know the market has real potential. Have a look at what happens when Dow Steps Out Into The Sun With POWERHOUSE™ Solar Shingles Business significance: U5/C5
Following the example of our first, and introductory, weekly roundup from TreeHugger, Business Not As Usual: Chinese Environmental Activists Riot, And More, business “criticality” (C) and “urgency” (U) are each ranked above, subjectively, on a scale of 1 through 5, with 5 being the highest, and 1 the lowest. See that intro post for instructions on how to put the rankings to use.