Comments on: What it Takes to Power the Internet: Quantifying Our Online Obsession http://www.triplepundit.com/2009/11/what-it-takes-to-power-the-internet-quantifying-our-online-obsession/ Business, Better. Since 2005 Fri, 10 Feb 2012 07:33:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: James Arthur Smith Romerohttp://www.triplepundit.com/2009/11/what-it-takes-to-power-the-internet-quantifying-our-online-obsession/comment-page-1/#comment-20503 James Arthur Smith Romero Mon, 16 Nov 2009 19:50:51 +0000 http://www.triplepundit.com/?p=18183#comment-20503 Hopefully as more data centers implement cost saving strategies through optimization and virtualization, competition will lead to consumers (and the environment) also seeing such additional cost savings passed on. CR8Change.org, a boutique web hosting company capitalizing on virtualization was able to save sufficient costs to offset their carbon foot print and now also plants a tree on behalf of every green web hosting account, Every Month. It is feasibly on a small scale. Net impact of the US data center industry taking similar proactive steps to optimize (and ideally adopt a triple bottom line business model) will lay the ground work of greening the internet. Hopefully as more data centers implement cost saving strategies through optimization and virtualization, competition will lead to consumers (and the environment) also seeing such additional cost savings passed on. CR8Change.org, a boutique web hosting company capitalizing on virtualization was able to save sufficient costs to offset their carbon foot print and now also plants a tree on behalf of every green web hosting account, Every Month. It is feasibly on a small scale. Net impact of the US data center industry taking similar proactive steps to optimize (and ideally adopt a triple bottom line business model) will lay the ground work of greening the internet.

]]> By: Ashwin Seshagirihttp://www.triplepundit.com/2009/11/what-it-takes-to-power-the-internet-quantifying-our-online-obsession/comment-page-1/#comment-20322 Ashwin Seshagiri Thu, 12 Nov 2009 04:55:29 +0000 http://www.triplepundit.com/?p=18183#comment-20322 Hi Philip,I think you're totally right. Your last point about optimizing the efficiency of an entire operation, and how that will produce the drivers for business and environmental benefits is completely spot on. Thanks for your comment.—Ashwin Hi Philip,

I think you’re totally right. Your last point about optimizing the efficiency of an entire operation, and how that will produce the drivers for business and environmental benefits is completely spot on. Thanks for your comment.

—Ashwin

]]> By: Philiphttp://www.triplepundit.com/2009/11/what-it-takes-to-power-the-internet-quantifying-our-online-obsession/comment-page-1/#comment-20226 Philip Tue, 10 Nov 2009 18:16:38 +0000 http://www.triplepundit.com/?p=18183#comment-20226 Hi Ashwin, This a really interesting series you are putting on. The amount of power consumed by data centres is huge and growing - which means a big economic cost to the organisations running them as well as an environmental cost. And those organisations are pretty much every medium to large institution around the world, whether in the private or publci sector. Given that, I believe there is a remarkably low level of real awareness among these data centre owners as to where the power is going - in any level of detail. Before you can manage consumption, you need to meter and monitor adequately. Today there relatively little such real-time metering and monitoring is going on but demand is growing. And it is not just about reducing consumption in a particular facility, it is about optimising the efficiency of operation: economic drivers for environmental and business benefits. Best regards, Philip Hi Ashwin,
This a really interesting series you are putting on.
The amount of power consumed by data centres is huge and growing – which means a big economic cost to the organisations running them as well as an environmental cost. And those organisations are pretty much every medium to large institution around the world, whether in the private or publci sector.
Given that, I believe there is a remarkably low level of real awareness among these data centre owners as to where the power is going – in any level of detail. Before you can manage consumption, you need to meter and monitor adequately. Today there relatively little such real-time metering and monitoring is going on but demand is growing.
And it is not just about reducing consumption in a particular facility, it is about optimising the efficiency of operation: economic drivers for environmental and business benefits.
Best regards,
Philip

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