Chevy Eliminating Consumer Barriers to Electric Cars

Driving range is a huge barrier for consumers regarding all electric cars. Granted, 90% of us drive 100 miles or less per day. But “what if” is always a barrier to enticing consumers to try a new technology.

The following video profiles Chevy’s path for getting consumers to say “yes” to electric cars. The Chevy Volt addresses the mileage range issue through an onboard gasoline fueled electric generator that extends the driving range of the Volt to 350 miles with a full charge and full tank of gasoline. And, like Nissan with the Leaf, Chevy is offering a 3-year lease that removes technology risk for the consumer by letting them lease it, drive it and then give it back.

The Leaf and Volt are just the start of America’s Car Revolution. Tomorrow’s videos profile the next generation technology promising solutions to Energy Independence, global warming and our national pain at the pump by 2014 by offering all electric cars with a 300 mile driving range and cost effectiveness from using only $1.40 of electricity per 50 miles!


Bill Roth is the founder of Earth 2017 and author of The Secret Green Sauce that profiles best practices of actual companies growing green revenues.

First Green Business Coach for Founder of EARTH 2017, a website posting economic analysis on disruptive trends impacting communities and businesses. President of NCCT, a consulting company that coaches CEOs and business owners on pricing and marketing best practices proven to win the millennial generation, and their moms, as customers.

3 responses

  1. from
    Nat Shain
    1845 Apostle lane
    Riverside, Ca. 92506
    Home phone (951)780-5508
    Work phone (951)788-4500
    Cell phone (951)233-9536

    To Chevy Volt: to make this car to be the number one in the world do the following:
    1.Put 4 (four) electric motors in the wheels just like the way disc or drum brake fitted in the wheels. by doing so you
    A. Eliminate transmission and all it is problems.
    B. Eliminate brakes and all its problems. when you put brakes on, you reverse the electricity on those motors so they can go in reverse, but before they go in reverse, the must pass thru zero rpm at that point the car has come to stop or brake completely.
    C. When you put the brakes on, you reverse the electricity on those four motors i.e. now they are acting as transmission, brakes and generators x4 that are charging the on board rechargeable batteries.
    2.The generator gas engine should be of a good size about 1500 cc, in case people feel too lazy to recharge the car every night or they are traveling and electric outlet is inaccessible. Use regular gas only not Hi OCTANE OR such as Propane, Hydrogen or strict electric like the previous total failure E something ? No body likes alternative fuel cars or stirct electric cars.
    3.Put in the car a wireless receiver and a portable electricity transmitter so people can take it with them inside a hotel room and plug it in inside the hotel room to send a trickle electricity to their car to recharge the battery while they are sleep. most hotels will not allow people to plug in their volt because people my trip on the wire or it may cost the hotel more electricity.
    4.Put car colored solar panel on the roof of the car so the batteries being charged at all times.
    5.Make the Chevy embolem easily exchangeable, because of Chevy bad reputation most people especialy young one do not want people to see them driving it, so if they can change the embolem into something like an Olympic or an Indy500 or Le Man’s then they can buy those embolems and snap them on and off.
    6.Make sure the generator produces enough electricity to run the electric motors drive and fully charge the batteriess at the same time (no waiting). so you do not have to say extended range (and become the makory of the media), you should say indefinitet range and can be used on gas alone. This way somebody traveling from Calif to New York does not wary about staying over nite somewhere to recharge the car for another extended rang a couple of hundred miles. The generator should start recharging as soon as you drive the car and not wait for the batteries to be depleted before kicking on, this is totally stupid. If some people want to drive it on electricity alone then the should have a switch with such an option.
    Thank you

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