Parent Company of KFC and Taco Bell Releases CSR Report

Yum! Brands Inc., the parent company of well known brands like Taco Bell, Pizza Hut and KFC, released its CSR report this week. The report detailed sustainability measures taken in the company’s 38,000 restaurants around the world, including reducing packaging & energy consumption, and green building design.

Packaging

The U.S. brands use napkins from 100 percent recycled content, and have molded fiber drink cups from 100 percent recycled content. In Australia, 100 percent of all pizza boxes and 80 percent of KFC boxes are made from recycled fiberboard.

KFC U.S. in September 2010 introduced a reusable food side container which will be nationally available in early 2011. By 2011, KFC U.S. will reduce foam packaging use by 62 percent and plastic use by 17 percent.

Pizza Hut U.S. uses up to 50 percent recycled material in pizza boxes. Pizza Hut UK started a recycling program which is reducing waste by 30 percent.

Taco Bell eliminated over two million pounds of materials from some of its packaging. Taco Bell also removed over 710,000 pounds of high density polyethylene from its carry out bags, over 640,000 pounds of petroleum-based resin from its clear cups, 617,000 pounds of polystyrene from its Taco Salad containers, and 51,000 pounds of corrugated board in its containers.

In the U.K., KFC switched its Fillet and Zinger burgers to paper wrappers, and switched its classic chicken meals to paper bags. It changed to paper wrappers for the Mini Fillet Burgers. The new paper packaging comes from 100 renewable sources from sustainably farmed European forests.

KFC France reduced packaging waste for sandwich, fries and individually sold chicken pieces by changing from carton to paper, which contains 40 percent recycled fibers. KFC France uses 50 percent recycled paper in all communication materials.

Energy consumption

U.S. brands reduced energy consumption by eight percent, and reduced utilities usage by over 20 percent. Yum!;s goal is to reduce energy and water use in all its restaurants globally by 10 percent each by 2015.

Green building

Yum! opened its first two green restaurants in the U.S. and U.K., which are designed to use 30 percent less energy and water. Yum’s goal is to develop five LEED certifiable restaurant prototypes across U.S., China and Yum! Restaurant International business divisions by 2012.

Gina-Marie Cheeseman

Gina-Marie is a freelance writer and journalist armed with a degree in journalism, and a passion for social justice, including the environment and sustainability. She writes for various websites, and has made the 75+ Environmentalists to Follow list by Mashable.com.