Yardsellr Turns Facebook into a Strong eBay Rival

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Many of TriplePundit’s readers probably shunned from the excessive holiday shopping that not only burdens people with stuff, but debt that takes month to pay off.  Of course, just because you gave away certificates that promised a tree would be planted in the recipients name, or baked everyone organic goodies, became a master regifter, or sat out the holidays in protest . . . does not mean your loved ones necessarily did the same.

So if those unwanted gifts are taking shelf space or cannot be crassly returned for cash or store credit, online auction houses like eBay are always an option.  Over time, however, more consumers have had their issues with eBay or other sites like Craigslist.  These sites have in some ways become difficult to use, crowded with “stuff”, and occasionally, has suffered from a lack of trust.  While these sites definitely have their value and loyal fans, social media is a venue for others who want to free themselves of that extra toaster or handbag, and that is where Yardsellr steps in.

Yardsellr, founded by Danny Leffel, uses the most recent social media tools to take users almost back to the good old days of flea markets and garage sales, where buyers and sellers could banter and talk about what was for sale.  Users can easily post their unwanted or needed goods on Yardsellr.  Yardsellr in turn posts your “for sale” stash on Twitter and of course, Facebook, where your friends and friends of friends can see the offer in their feed.  Better yet–they can comment and coo over them on line, anointing them with the coveted “Like” button on Facebook.  Checkout is fairly seamless, based on my experience searching for a Lithuanian flag t-shirt I found while trolling around Yardsellr.

Yardsellr is easy to use and could very well take off–it already has received some early stage capital investment.  The site does face from challenges, however:  even though plenty of folks complain about eBay and Craigslist, users are still welded to those sites, and Amazon does a brisk business selling used items, too.

The social media angle needs some work as well.  Many of the featured items had comments that were well over a week old, which is about a millennium in social media time.  Other items had plenty of comments–repeated by the seller who clearly wanted to get rid of their robotic vacuum cleaner or $150 custom built computers.  And while Facebook recently surpassed Google as the most popular Internet surfing site, there are still plenty of old codgers over the age of 30 who do not sit in front of Facebook all day drooling while gazing at the world’s status updates.  If you received a nasty-gram from a Facebook friend because you did not reply to someone’s announcement of an upcoming visit to your town only to find that they had returned home by the time you checked your FB, then Yardsellr may not be the site for you.

Yardsellr does merge the best of locally purchased transactions like that of Craigslist with the random far-flung vendors we find on eBay.  Another reason to test Yardsellr:  no listing fees or commission.  One man’s junk is another’s treasure, still very true–especially when a bevy of random friends give their thumbs up on your latest fire sale.

Leon Kaye is the editor and founder of GreenGoPost.com, and can be followed on Twitter.

Based in Fresno, California, Leon Kaye is a business writer and strategic communications specialist. He has also been featured in The Guardian, Sustainable Brands. When he has time, he shares his thoughts on his own site, GreenGoPost.com. Contact him at leon@greengopost.com. You can also reach out via Twitter (@LeonKaye) and Instagram (GreenGoPost).