Video Interview: Nic Delaye, Dir, U.S. Sustainable Business Solutions, PwC

I just got back from the Wall Street Journal’s ECO:nomics conference in Santa Barbara and put together a handful of great video interviews.  You can follow along on our conference page here for all of them, as well as past years’ coverage.

logo-pwcNic Delaye is Director of PriceWaterhouseCooper’s Sustainable Business Solutions group in San Jose California.  He led a roundtable discussion at last week’s WSJ ECO:nomics conference about how to demonstrate the connection between sustainability and shareholder value.

Although looking at the ROI from the cost reductions that occur from sustainability initiatives is relatively simple, there is significant indirect value created by sustainability that’s often left unquantified. Sustainability valuation enables companies to put a dollar value on enhanced stakeholder perception, improved customer loyalty, and the strengthened employee engagement that may result from investments on sustainability initiatives.

Nic and I sat down for 10 minutes to discuss all of this.  Video after the jump…


Nick Aster is a new media architect and the founder of has grown to become one of the web's leading sources of news and ideas on how business can be used to make the world a better place.

Prior to TriplePundit Nick worked for Mother Jones magazine, successfully re-launching the magazine's online presence. He worked for, managing the technical side of the publication for 3 years and has also been an active consultant for individuals and companies entering the world of micro-publishing. He earned his stripes working for Gawker Media and Moreover Technologies in the early days of blogging.

Nick holds an MBA in sustainable management from the Presidio School of Management and graduated with a BA in History from Washington University in St. Louis.