Kimberly-Clark & Greenpeace: #ForestSolutions Twitter Chat Recap

Five years ago, Kimberly-Clark and Greenpeace established a framework for collaboration to work positively toward long-term solutions to conserve and protect forest resources worldwide. Appropriately marking the traditional “wood” anniversary, K-C and Greenpeace hosted a first-of-its-kind Twitter chat on August 5th, 2014, to discuss progress and future goals.

The chat covered topics such as how K-C and Greenpeace resolved their differences five years ago, what they’ve achieved since, how their relationship thrives, and where the two are moving next.

Twitter chat guests included:

  • Peggy Ward (@PeggyatKC), Kimberly-Clark’s sustainability strategy leader for North America consumer tissue
  • Richard Brooks (@RBGreenpeace), forest campaign coordinator for Greenpeace Canada
  • Rolf Skar (@RolfSkarGP), forest campaign director for Greenpeace USA

Facilitators were Journalist and Social Media Strategist, Aman Singh (@AmanSinghCSR), and TriplePundit Founder and Publisher, Nick Aster (@NickAster).

The conversation took place at #ForestSolutions. In case you missed it, the Storify Twitter Chat summary is below. 



About Kimberly-Clark

Kimberly-Clark Corporation (NYSE: “KMB”) and its well-known global brands are an indispensable part of life for people in more than 175 countries. Every day, nearly a quarter of the world’s population trust K-C’s brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, HUGGIES, Pull-Ups, Kotex and Depend, Kimberly-Clark holds No. 1 or No. 2 share positions in more than 80 countries. To keep up with the latest K-C news and to learn more about the Company’s 142-year history of innovation, visit or follow us on Facebook or Twitter.

Marissa Rosen

Marissa is the Director of Social Media for TriplePundit and Owner of Climate Social, LLC. She holds a bachelor's degree in communications from Mizzou and a master's in environmental studies from UPenn.Connect with her to discuss opportunities to engage in TriplePundit's popular Twitter Chats, or anything else related to sustainability and digital marketing, at

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