3p Contributor: Andrea Newell

Andrea Newell has more than ten years of experience designing, developing and writing ERP e-learning materials for large corporations in several industries. She was a consultant for PricewaterhouseCoopers and a contract consultant for companies like IBM, BP, Marathon Oil, Pfizer, and Steelcase, among others. She is a writer and former editor at TriplePundit. She has contributed to In Good Company (Vault's CSR blog), Evolved Employer, The Glass Hammer, EcoLocalizer and CSRwire. You can reach her at andrea.g.newell@gmail.com and @anewell3p on Twitter.

Recent Articles

Indiana’s First Single Bin, Energy-from-Waste System

| Friday October 3rd, 2014 | 0 Comments

CovantaCovanta is making a $45M investment in a single-bin, recycling system paired with an energy-from-waste facility, the first complete solution of its kind in North America. This might not be news somewhere like San Francisco or Austin, both cities have high recycling rates and are often held up as municipal examples to follow, but Covanta is making this large investment in Indianapolis, in the middle of the Rust Belt, where the current city recycling rate is less than 10 percent.

Covanta operates or has an ownership stake in more than 40 energy-from-waste facilities in North America, Italy and China, but this is the first time it has combined a single stream recycling solution (Covanta Advanced Recycling Center) with its already existing energy-from-waste facility (Covanta Indianapolis Energy-from-Waste Facility) that has been supplying the city of Indianapolis with steam power since 1988.

Covanta’s Director of Communications, James Regan, explained that Covanta is always striving for more advanced ways to dispose of waste that “are a sustainable alternative to landfilling.” In addition to the commonly heard mantra, “reduce, reuse, recycle,” the company adds a fourth R: “recover energy.”

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Founder of Lonely Planet on Heritage Preservation

| Friday August 29th, 2014 | 1 Comment
The entrance to Ciudad Perdida itself can only be reached via a climb of over 1,000 stone steps.

The entrance to Ciudad Perdida itself can only be reached via a climb of over 1,000 stone steps.

In far-flung places around the globe, there are endangered cultural sites in need of preservation, which spurs tourism and economic enrichment in nearby communities. Heritage conservation not only preserves historical record, but it can also open up a previously difficult-to-visit location to travelers and give them a whole new view of the region and its culture.

Tony Wheeler, founder of Lonely Planet and board member of Global Heritage Fund, has been to many “dangerous” sites on the planet, whether they are located in regions where there was a history of civil unrest or environmental hazards. But his aim, along with Vince Michael, executive director of Global Heritage Fund, is to encourage travelers (intrepid and armchair) to expand their horizons and explore these areas, many of which are heritage development sites that ultimately benefit local communities with tourism income.

Global tourism is responsible for 8.7 percent of the world’s employment, making it one of the biggest global job creators, according to the 2012 report, The Comparative Economic Impact of Travel and Tourism, by the World Travel & Tourism Council. “At 9.1 percent of global GDP, Travel & Tourism generates more economic output than automotive manufacturing (7.9 percent), mining (8.0 percent) and chemicals manufacturing (9.0 percent).”

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Wells Fargo, Grameen Foundation Partner to Expand International Volunteer Program

| Monday August 11th, 2014 | 0 Comments

Wells FargoOn August 5, Wells Fargo announced that it is partnering with the Grameen Foundation to expand its international volunteer Global Fellows program, formed in 2008. Through the Grameen Foundation’s Bankers Without Borders, Wells Fargo employees will have more opportunities to volunteer their time and skills on projects for microfinance and poverty-focused nonprofits around the world as the organization matches Wells Fargo employees with the nonprofits in their network.

This expanded Global Fellows program is starting on a pilot basis, featuring 12 spots, six volunteers each for two yet-to-be-identified nonprofits in Colombia and India. Four volunteers will work on-site, while eight volunteers will support the project virtually. The on-site volunteers will be in place for up to six weeks, while the virtual volunteers will donate up to 60 hours each. “We’re going to look to see how well it does and see if there is room for expansion moving forward. There are only 12 spots this time, but there is opportunity for growth in the future,” said Dasha Ross, vice president of corporate social responsibility communications for Wells Fargo.

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Reports Predict Disaster If Enbridge Pipeline Ruptures in Great Lakes

| Thursday July 31st, 2014 | 6 Comments
View of the Mackinac Bridge from Mackinac Island.

View of the Mackinac Bridge from Mackinac Island.

A recent report by the University of Michigan illustrates the devastation that could occur if a 60-year-old pipeline carrying 23 million gallons of crude oil and natural gas fluids every day were to rupture in the Great Lakes, one of the largest sources of fresh water in the world.

Enbridge, the same company still cleaning up the Kalamazoo River four years after the biggest inland spill in U.S. history, has two 20-inch pipelines running from Superior, Wisconsin to Sarnia, Ontario, directly through the Straits of Mackinac between the upper and lower peninsulas of Michigan. In July 2013, the company completed $100 million in upgrades in order to increase flow from 490,000 barrels per day to 540,000, but did not replace any of the aging pipeline.

The main problem with an oil spill in the Straits of Mackinac is that the currents shift from east to west and back again every few days, and peak flow can be up to 10 times as fast as the Niagra River. The U of M report and animation shows how an oil spill would reach tourist destination Mackinac Island within 12 hours, and after 20 days, it would reach as far as Beaver Island in Lake Michigan and Rogers City in Lake Huron.

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PepsiCo CEO Indra Nooyi Weighs In on Work/Life Balance

| Thursday July 17th, 2014 | 0 Comments
PepsiCo CEO, Indra Nooyi

PepsiCo CEO Indra Nooyi

David Bradley, owner of The Atlantic, recently interviewed PepsiCo CEO Indra Nooyi at the Aspen Ideas Festival, and she gave some frank answers to his questions about ‘having it all’ that coincide more with Anne-Marie Slaughter than Sheryl Sandberg. As in, work/life balance? At the c-suite level, there isn’t any. “You know, stay-at-home mothering was a full-time job. Being a CEO for a company is three full-time jobs rolled into one. How can you do justice to all? You can’t,” Nooyi said.

Interestingly, Anne-Marie Slaughter herself was in the audience at the time, and Nooyi said she was a big fan of her Atlantic piece, Why Women Still Can’t Have It All. In it, Slaughter talks about her decision to pull back from a high-powered career in Washington, D.C. to return to Princeton University to teach and spend more time with her family. Slaughter believes that it isn’t a lack of ambition that holds women back, but a lack of workplace policies that could make work more balanced for everyone, not just employees with children.

Nooyi sums up the conflicts that so many women are facing today.

…The biological clock and the career clock are in total conflict with each other. Total, complete conflict. When you have to have kids you have to build your career. Just as you’re rising to middle management your kids need you because they’re teenagers, they need you for the teenage years. And that’s the time your husband becomes a teenager too, so he needs you (laughing). They need you too. What do you do? And as you grow even more, your parents need you because they’re aging. So we’re screwed. We have no… we cannot have it all.

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Fortune: Female-Led Businesses Beat the Stock Market, But Their Numbers Remain Low

| Wednesday July 16th, 2014 | 1 Comment
Ursula Burns, Chairman and CEO, Xerox. Photograph by Stuart Isett/Fortune Most Powerful Women

Ursula Burns, chairman and CEO, Xerox.

According to a recent Fortune study, the number of women CEOs in the Fortune 500 is at its highest total yet at 24 (51 in the Fortune 1,000).

Despite this overall low number, Fortune illustrated some interesting trends, including data that shows that women-led businesses posted better returns than the stock market and generated more than their share of Fortune 1,000 revenue. However, the number of women CEOs has risen extremely slowly in the past decade, and the number of women on boards has stagnated despite an abundance of evidence that women-led companies fare better and that women make good leaders.

Fortune reports:

  • Only 5 percent of Fortune 1,000 companies have female CEOs, but they are responsible for 7 percent of the total Fortune 1,000 revenue. The biggest woman-led company is General Motors (Mary Barra) coming in at No. 7 on the 2014 Fortune 500 List ($155 billion in 2013 revenue).
  • Fortune 1,000 companies led by women outperformed the S&P 500 Index during their respective tenures. The average return was 69.5 percent, whereas female CEOs posted an average return of 103.4 percent. Home Shopping Network’s Mindy Grossman and TJX’s Carol Meyrowitz are two of the CEOs who reported the highest returns during their time as chief.
  • Fewer than half of female CEOs have a graduate business degree; the most common degree is engineering (another solid reason to encourage girls to pursue STEM careers).

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Walmart Highlights Products From Women-Owned Businesses

| Thursday July 10th, 2014 | 0 Comments

women-ownedThe latest initiative by Walmart to support women-owned businesses involves calling out their products on its shelves. Starting this fall, women-owned businesses can qualify for a special logo to be placed on their products through Women’s Enterprise National Council and WEConnect International. Once a women-owned business is certified by one of these organizations, meaning it is 51 percent owned, operated and controlled by a woman or group of women, the product can feature the new logo.

Companies like Sexy & Smart, a lingerie brand, and Maggie’s Salsa already plan to use the logo, and with the number of women-owned businesses in the U.S. at more than 8.6 million, Walmart is betting that number will increase. According to Growing Under the Radar, American Express’s 2013 update of its annual study of women-owned businesses, from 1997 to 2013 the number of women-owned companies increased by 59 percent, while revenues grew by 63 percent.

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Save the Children, IKEA Foundation Redouble Efforts Against Child Labor

| Thursday June 12th, 2014 | 1 Comment
High Res Image

Tejas and his family. This 10-year-old  was forced to leave school and work in the cotton fields in India alongside his parents to supplement the family’s earnings. Today, thanks to a Child Protection Committee established in his village, Tejas goes to school regularly.

In honor of World Day Against Child Labor (June 12), Save the Children and partners BreakthroughPratham and the IKEA Foundation announced the €7 million second phase of their program to combat child labor and promote education in cotton communities in India. There are an estimated 12.6 million child laborers in India between the ages of 5-14, many who are involved in the cotton industry, working under deplorable conditions sometimes more than 12 hours a day. This program is working to bring children back to their communities and families, put them in school and allow them to be children.

The first phase of this long-term program, started in 2009, impacted more than 1,800 villages and 600,000 children in the states of Maharashtra and Gujarat. The second phase aims to reach more than 790,000 children in Punjab, Haryana and Rajasthan. Thomas Chandy, CEO of Save the Children, said, “We will work closely with panchayat (village) leaders, farmers, teachers, families and Indian state officials, to provide children with access to quality education, improve teacher training and develop local child protection committees and school management committees.” New to phase II, the program will also address gender-based discrimination.

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Women in CSR: Leah Seligmann, NRG Energy

| Thursday May 22nd, 2014 | 0 Comments

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Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.

leah seligmanTriplePundit: Briefly describe your role and responsibilities, and how many years you have been in the business.

Leah Seligmann: I am the Director of Sustainability at NRG Energy. I joined NRG to create a sustainability strategy to support David Crane’s vision for the business. This is characterized by three components:

  1. Develop our strategy (and engage everyone who is needed to deliver on it),
  2. Activate programs that will improve our footprint and social performance, and
  3. Perhaps most importantly—since we cannot do it alone—to identify partners that will join us as first movers in transitioning to a clean energy economy.

While I have only been with NRG for a year, I was raised living and breathing sustainability and have been fortunate to find work that perfectly aligns with my interests.

3p: How has the sustainability program evolved at your company?

LS: Our program grew out of our commitment to the environment and society from a compliance perspective, but it didn’t take us long to realize that the true value in sustainability is when you move beyond compliance into innovation. For NRG, sustainability means growing our business in a way that aligns with our values, and experience shows that this alignment results in cost savings, revenue opportunities, brand value, talent acquisition, and many other benefits. That is why we shifted our approach to action, investing billions of dollars to clean up our fleet and grow our clean energy offerings all the while ensuring that we keep our customers lights on.

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Women in CSR: Nancy Cleveland, Resonate

| Thursday May 15th, 2014 | 1 Comment

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Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.

NSC Headshot 4x5TriplePundit: Briefly describe your role and responsibilities, and how many years you have been in the business.

Nancy Cleveland: My business partner Jennifer Anderson and I founded Resonate in 2010. We wanted to develop a sustainability management consultancy that helped companies focus on being strategic and using sustainability as a management tool to create long-lasting business value. My role and responsibilities range from client services to developing our technology products. I also serve as in-house legal counsel.

3p: How has the sustainability program evolved at your company?

NC: I had been doing sustainability work for several years before founding Resonate. When I started, I was a real estate lawyer, so my primary focus was on green building and LEED. It was clear to me from the start that companies could fairly easily build new buildings to green standards, but understanding and incorporating sustainability into their culture and way of operating a business requires more time and different tools and processes. So I shifted my focus from the built environment to general business consulting and co-founded Resonate. Resonate was founded on the premise that by being more strategic, companies will reap greater value from their sustainability efforts. However, this often requires a consultant’s perspective, especially for companies that are new to sustainability. For medium and smaller companies, consulting is often not an option. So, we started to think about how we could make strategic sustainability concepts more widely accessible through technology. We believe that technology and technology-assisted consulting can streamline and expedite a company’s journey toward strategic sustainability. It can make sustainability management feasible for many more companies.

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Women in CSR: Andrea Learned, Learned On

| Thursday May 8th, 2014 | 2 Comments

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Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.

Andrea2TriplePundit: Briefly describe your role and responsibilities, and how many years you have been in the business.

Andrea Learned: I’m a thought leadership and business development consultant specializing in social content and social media engagement strategies. I work mainly, but not solely, with sustainability and CSR-focused clients. Helping them amplify their work and forward that business movement is my passion. Overall, I’ve been in marketing consulting for 25+ years, which includes about 10 years of deep expertise in marketing to women (I co-authored the book, Don’t Think Pink). Starting in about 2009, I transitioned into my sustainability-focused corporate leadership and B2B communications consulting.

3p: How has the sustainability program evolved at your company?

AL: I am a sole proprietor (Learned On) with an extremely low “company” footprint, so I’ll answer this question with how it has evolved in my thinking. When I first realized how much my personal values were reflected in my own purchases and in the types of clients I worked with, it was all about better communicating the direct message of “green” or “sustainability.” As both my interest and knowledge have deepened, I’ve become more interested in business development strategies and helping corporate leaders “socialize” their sustainability wisdom – so that it is more indirect, or as I often call it: sustainability hidden in plain sight. Also, where I began my career with more of a B2C marketing and messaging focus, I now concentrate on the individual, professional development angle.  This, to me, lends itself to building a “sustainable” pipeline of sustainability and CSR-focused leaders for years to come. I can be much more passionate about socializing sustainability thought leadership than I could be about specific consumer-facing products or services.

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Women in CSR: Darby Hobbs, CEO of SOCIAL3

| Thursday May 1st, 2014 | 1 Comment

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Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.

DSCF0187TriplePundit: Briefly describe your role and responsibilities, and how many years you have been in the business.

Darby Hobbs: I am the CEO & Founder of SOCIAL3. I launched SOCIAL3, which fuses brand and sustainability principles through media production and presentation to cultivate ESG (Environmental, Social and Governance), impact investing and corporate social responsibility (CSR) story lines and align clients’ vision and strategy with market engagement. In 2009, I became certified in corporate social responsibility (CSR) and am currently developing a sustainability rating to be used at point-of-sale for an investment product that will transform how investments are bought through an intermediary.

As a motivational speaker and presenter, I have participated in leading global platforms to educate and motivate senior managers in CSR/ESG/SRI and impact investing as well as brand, innovation, creative and visionary thinking.

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Women in CSR: KoAnn Vikoren Skrzyniarz, Sustainable Life Media

| Thursday April 24th, 2014 | 1 Comment

women-csr-banner
Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.

koann-blog-bwTriplePundit: Briefly describe your role and responsibilities, and how many years you have been in the business.

KoAnn Vikoren Skrzyniarz: I am Founder and CEO of Sustainable Life Media, the company, and Sustainable Brands, our service brand. SLM was originally launched in 2004 and I spent a good two years prior to that, while running my own management consultancy, absorbing everything I could get my hands on related to sustainability and business.

As far as my role at SLM, like every entrepreneur, I wear many hats and, at the beginning, I wore all the hats. I wrote our business plan, raised our funding, set up our first website, sold our first sponsorship, organized our first conference and hired our team. Of course building a business with scaleable meaningful impact requires its leader to shift from building a product or service to building an organization, so putting a great team in place is number one, and I feel incredibly grateful every day for ours. At this point, as much as I love being hands-on, I’m working hard to make myself irrelevant to the day-to-day things so I can focus on expanding our offering and impact.

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Women in CSR: Kathleen Tullie, Reebok International & BOKS

| Thursday April 3rd, 2014 | 1 Comment

women-csr-banner
Welcome to our series of interviews with leading female CSR practitioners where we are learning about what inspires these women and how they found their way to careers in sustainability. Read the rest of the series here.

2013_BOKSKathleenTullie_HeadShot_HighRes_Cropped copyTriplePundit: Briefly describe your role and responsibilities, and how many years you have been in the business.

Kathleen Tullie:  I am Director of Social Responsibility at Reebok International and Co-Founder and Executive Director of BOKS (Build Our Kids’ Success). BOKS is a free,  before-school physical activity program that aims to help improve kids’ academic performance and overall health by promoting physical activity and nutritional knowledge as a way to jumpstart children’s brains and better equip them for learning. The program is run by moms, dads, teachers and volunteers, two-to-three days a week before or during school.

Following my departure from the world of corporate finance, my attempt to be a “stay at home mom” was short-lived. I had this desire to engage with the community and leave an impact on children. It was the book Spark, by Dr. John Ratey from Harvard Medical School, which supported my belief that there is a strong positive correlation between exercise and learning.

I began the before-school activity program for kids in October 2009 at a school in Natick, Mass. With support from the school faculty, and my team of mom volunteers, we were able to start a program that focuses on the importance of building both healthy bodies and minds in youth.

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Lean In: 3p Readers Weigh In On Themes from Sheryl Sandberg’s Book

| Monday March 31st, 2014 | 0 Comments

41TknOCIZWLAfter a year, we asked you, our readers, how themes in Sheryl Sandberg’s “Lean In: Women, Work and the Will to Lead” have affected you and what you thought about them. Here are your responses, and thanks for being part of the conversation.

The first part of the book talks a lot about how women should get by in a man’s world. “Should women play by the rules others created?…I understand the paradox of advising women to to change the world by adhering to biased rules and expectations.” Do women still have to get by in a man’s world, or are things changing? If so, how? If not, why not?

A woman (and a man) should always understand the rules and recognize that it really is a man’s world. Both genders, especially women, should challenge the expectations, rules and standards we all live by – even if they are small things – they will add up. - Jessica Robinson

It all rolls back to education. If we give girls encouragement, incentives and reasons to want to take the math, science, management and leadership courses, they will use this knowledge to assume leadership positions. – Sarah 

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