3p Contributor: Andy Greene
Recent Articles
London Leads the Way With Green Business Website
If you have a business that wants to go green, one your first questions is probably, “How exactly do I go green?” You are not alone. Many businesses, especially small businesses, do not have the time or resources to find green product manufacturers, set up relationships, and inspect the manufacturers’ eco-friendly policies. So whether you want to purchase a portable solar panel to provide power to your business or reduce your business waste, you may seem adrift at sea.
Government To The Rescue?
This is where the City of London (England that is) has come to the rescue of London businesses. Mayor Boris Johnson, using 3 million pounds from the London Development Agency, has created a green procurement service called Green Procurement Code. This unique service is web based and allows businesses to search for products that have been screened for being eco-friendly.
Is Universal Health Care Good for the Environment But Bad for Business? Part II
In Part I, we explored the benefits of universal health care for the environment. In Part II, we look at the negative impact universal health care could have on businesses. The language of the final bill has not been finalized yet, so some of these conditions could change. If you want to make greener products and have a greener business culture, the health care debate is well worth your attention.
Is Universal Health Care Good for the Environment But Bad for Business? Part I
Universal health care has been the hot topic in the past couple of weeks. Since the climate change bill passed through the House of Representatives, focus has shifted to the health care front. Is it possible that President Obama’s proposal for universal health care could be good for the environment, but bad for your business? Let’s take a closer look at the effect on the environment.
Pros for the Environment
1. Less Paperwork – President Obama has touted universal health care’s ability to eliminate inefficiencies in the current system. This would lead to less duplicate paperwork, including insurance forms and claim approvals. Less paperwork is always a good thing for the environment. Anyone who has had to fill out HIPAA paperwork every time they go to the doctor’s office knows how much paper is wasted in a medical setting.
Greening Your Profits in a Down Economy
Unemployment. Inflation. Anemic economic growth. Everywhere you turn there is bad economic news. As a business owner, this can be demoralizing as you try to survive. Luckily there are several ways you can green your profits and the environment, even in the midst of a recession.
1. Understand Your Customers Better
This technique is a surefire way in any economic climate to increase your profits. There are only three ways to make more money. Sell to new customers, increase the average transaction size of your existing customers, or have repeat customers buy more often. When profits are down, many entrepreneur’s first reaction is that they need more customers. This is actually the toughest route to make money. Acquiring a new customer does not bring profits quickly because there are acquisition costs to get the customer and then a trust building process. People repeatedly buy from businesses they trust. Therefore the easiest way to increase profits is to get existing customers to buy more often. They have already purchased from you and developed some type of trust. So how do you get your customers to buy more often? Talk to them.
Why Google Chrome OS Is Good for Business and the Environment
In case you haven’t heard, Google has decided to challenge the 800 pound gorilla in the computer world, Microsoft. With the announcement of the Google operating system called Chrome OS, Google looks to turn the technology world on its head.
What does this mean for business and the planet itself? More than you may think.
Netbook Compatibility
One of the main advantages of Chrome OS is that it is made to work with netbooks (those cool little laptops that use minimal power). Microsoft XP and Vista were not meant for netbooks, so this leads to sluggish performance and strange errors. There has been much hype about how netbooks will change how businesses and individuals interact with computers. Without an efficient operating system, many businesses do not see the benefit of switching to netbooks. Now that Chrome OS is raising the bar on OS performance, you can expect a competitive response from Microsoft. In the end, this will benefit the consumer. Microsoft has controlled the OS market for almost twenty years now and this new found competition will benefit computers users worldwide.
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