JetBlue Airways’ aptly-named report, The Blue Review, outlines the company’s values and progress on its corporate social responsibility (CSR) goals. The report, issued this month, highlights major developments made by the airline in 2014, including a 6 percent cut in emissions. While that may not sound very impressive, it’s a significant improvement in this industry — and that’s not all JetBlue is doing that sets it apart.
Author: Bill DiBenedetto
Speaking this month at an OPEC’s 167th meeting in Vienna, Shell’s Ben van Beurden said traditional energy sources should integrate and work together with clean technologies to provide sustainable and economically-sensible power for the future.
The University of Notre Dame’s Mendoza College of Business surveyed workers in the U.S. and U.K. finance industry about ethics and legal issues, releasing findings this month. The main finding? “Unethical behavior continues to persist.”
The decision to give Shell Oil the go-ahead to drill in the Arctic “shows why we may never win the fight against climate change,” Bill McKibben wrote in a scathing New York Times op-ed piece. “Even in this most extreme circumstance, no one seems able to stand up to the power of the fossil fuel industry. No one ever says no.”
Greening the supply chain is a common thread and a “key priority” for companies, including Kellogg’s, Walmart, Anheuser-Busch, Apple, Adidas, General Mills, H&M, Lowes, CVS and Hershey, wrote Jason Mathers on the Environmental Defense Fund business blog.
Ferrero uses 25 percent of the world’s supply of hazelnuts to make 180 million kilograms (397 million pounds) of its Nutella spread each year. Now those hazelnut shells won’t be going to waste every year.
It might seem somewhat odd to connect creativity with the general risk-averse attitudes of many companies, but Adobe has put its finger on a key point: nurture the creative potential of students so that they will bring creative and innovative tools and mindsets to the workplace.
How serious are the health-related impacts? Really, really serious, according to a 405-page draft climate and health assessment report from the U.S. Global Change Research Program.
“80 percent of the market value of companies is contained in relationships with its stakeholders,” John Friedman, author of “PR 2.0: How Digital Media Can Help You Build a Sustainable Brand,” told TriplePundit. Therefore it’s vital to build a “strong connection between your digital communications strategy and your sustainability efforts.”
“As systems like Linux and Wikipedia have shown, people from around the world — connected by the Internet — can work together to solve complex problems in very new ways,” says MIT Sloan professor Thomas Malone, director of the MIT Center for Collective Intelligence and principal investigator for the Climate CoLab project.
Researchers have found that greater professional diversity increases a city’s productivity, a pattern that is present across large urban areas in the U.S.
“So, if we could find a way to capture and reuse that wasted gas, in addition to what we’re already doing to reduce the amount released into the atmosphere, we’d be in a much better position in our global battle against climate change.”
“It really does represent this big leap forward for renewable energy as a whole, to have this technology to the point where it can be easily adopted by consumers like the Eiffel Tower,” said Jan Gromadzki, an engineer who oversaw the project. “And I think that was something that, five years ago, no one would’ve been ready for. It demonstrates that we’ve come this far to create renewable energy technologies that can be easily integrated into the daily lives of people around the world.”