First Green Business Coach for Entrepreneur.com. Founder of EARTH 2017, a website posting economic analysis on disruptive trends impacting communities and businesses. President of NCCT, a consulting company that coaches CEOs and business owners on pricing and marketing best practices proven to win the millennial generation, and their moms, as customers.

The word CONTENT highlighted in green with felt tip pen IMN Marketing

Top Four Business Buzzwords For Winning Customers

The top four business buzzwords used today – content, social, sustainability and transparency – define how sustainable businesses win customers in the 21st century. The following are best practices tied to these four business buzzwords that are proven to win customers.

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Five 2014 CSR Game-Changers

In 2013 corporate social responsibility moved from “do good” actions to a business best practice. This year, these five CSR game-changers will accelerate the links between profits, environmental responsibility and social good.

RightPSI color coded tire inflation monitor

How to Cut Your Fuel Costs by 15 Cents Per Gallon

If you drive 10,000 miles a year with under-inflated tires then you are not only emitting money out of your tailpipe but also releasing approximately 500 pounds of additional greenhouse gases into the atmosphere.

Zero Net Energy Home Bill Roth Earth 2017 green business coach

The Growth Path For Zero Net Energy Homes

Generation Z, the first generation born in the 21st century, will most likely buy a Zero Net Energy (ZNE) home as their first new home purchase. A ZNE home and its promise of low or no monthly utility bills will align with this generation’s fiscal prudence gained from the hard lessons of the Great Recession.