3p Contributor: John Simonetta

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New Generation of BPA Free Bottles Aims at Spas and Gyms

| Monday November 17th, 2008 | 1 Comment

guy-drinking-w-patch-small-744816.jpgThis is a guest post by John Simonetta, owner of an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
I mentioned before in this blog that the gym and spa industry is one of the main buyers of sport bottles. It makes sense, sign-up for a membership, get a water bottle and t-shirt.
I also mentioned that the BPA scare pretty much halted the market for plastic gym bottles. This was an event especially felt by eco-friendly gyms, yoga studios and spas that had been using bottles as giveaway items. Many businesses gave up on plastic altogether and moved to aluminum or steel bottles.
Well the industry is fighting back with BPA free bottles especially designed for gyms – like Glass America’s 19 oz. Treadmill BPA Free Bottle – bottles designed with wide mouths and easy grips.
These new bottles also have the words “BPA free” imprinted directly on them to make sure the audience does not miss the fact these are “safe” bottles.
We will see how well these new bottle designs do. It is nice to see the industry bouncing back in this area and at the same time moving forward on green products.
For more information on BPA free bottles from Glass America please visit their website or visit us at Proformagreen.com.

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Jetline Enters the Nonwoven bag market

| Wednesday November 5th, 2008 | 0 Comments

jetline33.pngThis is a guest post by John Simonetta owner of Proforma Green an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
Jetline (Jetlinepromo.com) has entered the Nonwoven bag market with a 80 GSM Nonwoven Polypropylene tote. Their large tote runs $1.49 at EQP with one color imprint with their standard tote running at $1.28.
Jetline has been a good producer in the past so I am curious to see how these bags work out for them.
A reminder, nonwoven bags are made from structures bonded together by entangling fiber mechanically. They are flat and porous sheets that are made directly from separate (often recycled) fibers. They are not made by weaving or knitting and do not require converting the fibers to yarn. Some nonwoven products are made from recycled material and some are biodegradable.
Jetline’s items are advertised as recycled but not biodegradable. The company said in an email that they deliberately went with duration of use as opposed to biodegradability with these items. Still they do have a very large selection of colors to choose from.

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Recycle Your Water Bottles On Your Laptop

| Thursday October 30th, 2008 | 1 Comment

laptop-sleeve.jpgThis is a guest post by John Simonetta, owner of Proforma Green, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
From leather to leader is how Leed’s explains it on their website. How about from bottles to briefcases? That might be a better description for Leed’s line of 100% recycled promotional items made from water bottles and other recycled everyday items.
Leed’s Owl line of bags and other items made from recycled water bottles has added a new product to their list of made from 100% post-consumer recycled material (product label affirms this claim).
The new Recycled Owl Laptop Sleeve holds standard 15″ laptop, has a front pocket, carry handle and runs around $15.
This is one of a number of new items in the 100% Owl post-consumer recycled line released in the last few months making Leeds one of the most prolific manufacturers of promotional bags made from recycled bottles (see the full line here).
They also offer 54% post-consumer recycled products under the Owl brand name which cost a little less than the 100% items.

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Panda Stands – For Eco Friendly Bamboo Banners

| Wednesday October 29th, 2008 | 1 Comment

panda-stand.jpgThis is a guest post by John Simonetta, owner of Proforma Green, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.

OK, the name is a little cheesy but these signs are a great idea for businesses that need eco-friendly signage which still shows a professional edge.
Primarily constructed of bamboo, the Panda Stand is an environmentally friendly retractable banner stand for the exhibit, display and graphics markets. The unit is made from 90% renewable resources (bamboo casing and pole) and designed to maximize visual impact.

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Use A Flash Drive; Save A Tree; Ignite A Flash Drive War

| Friday October 24th, 2008 | 4 Comments

flash-rive.jpgThis is a guest post by John Simonetta, owner of Proforma Green, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
If you are planning an event or teaching program that involves a lot of data please save a tree and use a flash drive.
At less than 8oz a 1GB flash drive can hold more information that 100 twenty-page teaching manuals. Use a promotional items company like Proforma Green for your drives and we can print your logo, event name, even class title on the side of the drive.
Flash drives are easy to use and no one ever throws them away. They may erase your info but the drive will survive with your information printed on the shell. A great marketing item.
And now for the zinger, the flash memory wars are on again.

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Forget The Green Packaging At Your Peril – A Story

| Thursday October 23rd, 2008 | 0 Comments

green-box.jpgThis is a guest post by John Simonetta, owner of Proforma Green, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
We recently ran 1000 bag clips for the MercyCorps office in New York (if you have never heard of this NGO check them out at mercycorps.com).
The New York office wanted some inexpensive and green items to use as giveaways and they went with the Garyline 6‚Ä≥ Bag Clip molded with up to 100% recycled material and an enhanced biodegradability additive so it beaks down once the clip is introduced to a landfill. Another reason to use Garyline was that their factory is in the Bronx so that lowered the project’s shipping costs and carbon footprint.
So client gets inexpensive, useful, green giveaway and everyone is happy. Right?

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Get Your Green Jacket – e.c.o Fleece from Ash City

| Wednesday October 22nd, 2008 | 0 Comments

ash-city.jpgThis is a guest post by John Simonetta, owner of Proforma Green, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
A funny thing happened on the way to this post.
I wanted to write about the new line of e.c.o fleece items from Ash City – they use a fabric that is 75% recycled polyester/25% polyester.
These items are great for any eco-tourism or resort operating in a cold weather area, for eco-friendly landscaping work crews, maybe even as a resell item for a farmers market come the holiday season.

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What If Clients Expect a Card? Can You Do It Green? – Recycled Holiday Cards

| Friday October 17th, 2008 | 1 Comment

cards333.jpgThis is a guest post by John Simonetta, owner of Proforma Green, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.

It is October and in the promotional products industry that means it is time to start talking about holiday cards.
Most companies find holiday cards a great way to show appreciation to their best clients or to send a special thank you to their employees.
Most green purists will likely say skip the card, save a tree and send email instead. The problem is that a lot of clients expect cards.
So what to do?

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3M Post-Its Make Some Greener Progress

| Friday October 10th, 2008 | 1 Comment

post-it.jpgLike your 3M Post-it notes but are concerned about their impact on the environment?
Well so is 3M and starting in 2007 they started to provided eco-friendly versions of all their basic products called Post-it® Recycled Notes.
Is this green washing or real concern?
I suspect neither and both. Really I think it has to do with their bottom line and the growing chorus of folks that want green alternatives in the office. So the more we support items like a green Post-it the more will be sold and the more the idea will work itself into the fabric of 3M.
Also right now they only offer 30% postconsumer content. Come on 3M you can do better than that. Many of our other vendors selling a similar product do.
From the 3M website:

We are committed to designing and sourcing responsibly from an environmental standpoint. ALL Post-it® paper is sourced from paper mills that are certified for sustainable management practices. (Includes SFI and PEFC.) Our Post-it® Recycled Notes include a minimum of 30% postconsumer content and don’t forget – ALL Post-it® Notes are recyclable!

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This is a guest post by John Simonetta, owner of ProformaGreen, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.

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Bamboo in the Bath – Ideas For Your Hospitality Needs

| Thursday October 9th, 2008 | 1 Comment

towels-bamboo.jpgManaging or starting up an eco spa? Trying to “green” your fitness center? Launching a new green hotel? Then this may be for you.
Pro Towels has released a new line of towels made from bamboo. They are lovely and great for any spa or water related business with a green agenda.
Bamboo as a woven material is popping up more and more in the industry. I would say it feels closer to silk than cotton and is being used in bags, totes, shirts, the usual suspects.
The Pro Towel Bamboo Collection advertises itself as a 35″x60″, heavyweight, twill hemmed and looped finished towel of 100% bamboo. Colors available are Sandalwood, Ivory, Leaf Green and Pure White.
The pitch is the same as always. Bamboo is “one of the world’s most prolific and fastest-growing plants making it nature’s most sustainable resources” and 100% biodegradable. Pro Towel also points out they use organic (natural) bamboo so that means it is grown without any pesticides or chemicals.
These towels are not cheap, running nearly $30 per unit (including 8K stitches of embroidery) and certainly fall into the luxury category for promotional items. A standard towel would run closer to $18 per unit. Pro Towels also has released robes made of the same Bamboo material.
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This is a guest post by John Simonetta, owner of ProformaGreen, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.

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