3p Contributor: Marissa Rosen

Marissa Rosen Marissa is the Director of Social Media for TriplePundit. She has a passion for educating stakeholders and the public on sustainability and enjoys utilizing social media to bring online communities together to create business synergies. Marissa has a background in Communications and a Masters in Environmental Studies from the University of Pennsylvania. Connect with her on Twitter at @MarissaR1 or via email at marissa@triplepundit.com.

Recent Articles

RECAP: Stories & Beer – Sustainability and the 50th NFL Super Bowl

Marissa Rosen
| Tuesday November 18th, 2014 | 0 Comments

storiesandbeerlogoWe hosted our monthly Stories and Beer Fireside Chat on November 18th at the Impact HUB San Francisco – and online via web cam. 

Few things short of religion capture as many people’s attention as major sporting events – with the National Football League’s Super Bowl being amongst the greatest spectacles of them all.  In 2016, the Super Bowl will celebrate it’s 50th anniversary at Levi’s Stadium in Santa Clara, California, and the team is already preparing to celebrate.  A well thought-out strategy to “green” the event is underway and, perhaps more importantly, fans are now invited into a sustainability conversation like never before.

Our special guest at this Fireside Chat, Neill Duffy is Co-Chair of the Sustainability Sub Committee and Sustainability Advisor to the Super Bowl 50 host committee!

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SAP Twitter Chat on Millennials & Social Entrepreneurship: #SAPsocent

Marissa Rosen
| Thursday October 23rd, 2014 | 1 Comment

SAP-LogoOn Thursday, October 23rd at 9am PDT / Noon EST, TriplePundit and SAP led a Twitter Chat on millennials and social entrepreneurship at #SAPsocent. 

This facilitated discussion examined how millennial entrepreneurs are transforming their industries and communities with new social enterprises. We spoke with experts and millennial entrepreneurs themselves about how the younger generation approaches bringing meaning to their daily work and building sustainable businesses from the ground up – and SAP shared its approach to supporting these young leaders. Bill McDermott, CEO of SAP, even stopped in to give his two cents!

Our guest speakers comprised a diverse, global panel of entrepreneurs and practitioners. The four agreed that the millennial generation is a different breed, and that the traditional workplace is changing as a result of technology and their desires to make an impact in the world.

  • Tiago Dalvi, Founder and CEO of Solidarium, which markets products made by impoverished artisans to retailers such as WalMart:
    • @dalvitiago: We’re focused in building businesses with cause. It’s possible to make money and change the world at the same time.
  • Jacob Rosenbloom, Co-Founder and CEO of Emprego Ligado, a mobile-based job-matching platform focused on the massive “blue-collar” workforce in Brazil:
    • @JacobRosenbloom: ‘Just a job’ challenge is not big enough. #Millennials want to get paid to change the world. 
  • Adam Smiley Poswolsky, Author of The Quarter Life Breakthrough, a career guide for twenty- (and thirty) somethings to get unstuck, pursue work that matters and change the world:
    • @whatsupsmiley: #Millennials are innovative and fearless. Whether entrepreneurs or intrapreneurs, they want do the impossible. 
  • Nicolette van Exel, Director of CSR at SAP – responsible for social enterprise development, including the Emerging Entrepreneurship Initiative:
    • @nvanexel: #Millennial generation is connected, everywhere, all the time. Technology must #RunSimple, experience must be seamless 

For the Storify summary and additional information — keep reading.

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Stories & Beer: The State of the Sharing Economy

Marissa Rosen
| Wednesday October 22nd, 2014 | 2 Comments

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The “sharing economy” describes a type of business built on the sharing of resources – allowing customers to access goods when needed. Think AirBnb or Zipcar. While sharing goods has always been a common practice among friends, family and neighbors, in recent years, the concept of sharing has moved from a community practice into a profitable business model.  But is “sharing” really the right word to describe these new companies?

Now that many sharing economy companies are maturing, is sustainability still at the core of their philosophy? Is “sharing economy” still the right term to describe these companies, and have their benefits been truly triple bottom line?

Please join us along with folks from AirBnB, Lyft and Yerdle on October 22 to discuss this and more!

WATCH A RECAP OF OUR CONVERSATION RIGHT HERE:

Schedule

  • 6:30 – 7:00 – beers and networking
  • 7:00 – 8:00 – fireside chat and Q&A
  • 8:00 – 8:30 – networking

TriplePundit’s Founder, Nick Aster, will lead the discussion with Molly Turner, Rachel Barge and Emily Castor.

To attend the event in person in San Francisco, please register here.

To watch online, return to this page on Wednesday, October 22, at 6:30 p.m. PST / 9:30 p.m. EST.  

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3p and HP Hosted #LivingProgress Twitter Chat LIVE from SXSW Eco

Marissa Rosen
| Tuesday October 7th, 2014 | 0 Comments

no2r4rqltrax5gl8qxzl_400x400On October 7th, TriplePundit and HP hosted a live Twitter Chat from #SXSWeco, at the hashtag #livingprogress.  

During this year’s SXSWEco conference, Nick Aster, Founder and Publisher of Triple Pundit, and Chris Librie, Senior Director of Strategy and Communications at HP Corporate Affairs, came together at the HP Living Progress Exchange to bring the dialogue to you via Twitter!

The conversation covered some of the big challenges facing us today, including a rapidly growing population, effects of climate change, economic instability and global health crises.

Since challenges present opportunities for forward-thinking individuals and companies, HP is using the Living Progress framework for thinking about how it does business to create a better future for everyone through its actions and innovations. Through HP Living Progress, HP brings together people and technology to solve the world’s toughest challenges.

TriplePundit led the dialogue while HP provided facts and highlights of its past, present, and future work in sustainability. Topics covered in the discussion on HP’s Living Progress plan included the goals and successes of its supply chain, operations, collaborations, and more.

A few breakthroughs in HP’s innovations include:

  • HP has developed a liquid-cooled supercomputer which can help companies eliminate up to 3,800 tons of CO2 waste from data centers per year.
  • HP has a goal to reduce the emissions intensity of our product portfolio, 40% by 2020 compared to 2010.
  • HP is the only global IT company to set carbon reduction goals for all 3 parts of its value chain – across operations, supply chain and its product portfolio.
  • One Living Progress example is HP’s Africa take-back & recycling program that creates jobs and a healthier environment.
  • HP’s eHealth Center initiative provides quality care in rural underserved areas.

Missed the chat or want to learn more? Here’s the Storify summary:

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‘Stories & Beer’ NYC on Fashion+Water

Marissa Rosen
| Thursday October 2nd, 2014 | 2 Comments

Stories & Beer is a monthly “Fireside Chat” hosted by TriplePundit in San Francisco — BUT, this month, we’re taking it on the road to Philadelphia and New York City! Join us here in person – or online!

TriplePundit is continuing our focus on sustainability in the fashion and apparel industry for the rest of 2014. We have explored sustainability trends in fashion throughout the lifecycle: from the cotton fields all the way to the landfill. Water, is one of the most important and overlooked ingredients in fashion.  How are fashion brands looking to work with the challenges of water conservation?  With cotton and other crops?  What are some of the ways companies are reducing, exploring less water-intensive textiles and working within a circular economy?

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Symantec Twitter Chat Recap: “Bridging the Workforce and Diversity Gaps”

Marissa Rosen
| Monday September 22nd, 2014 | 0 Comments

What could companies do better when it comes to diversity in the workplace, and how can we address the skills gap happening across certain industries like tech?

On Thursday, September 18th, TriplePundit addressed these issues as we hosted “Bridging the Workforce and Diversity Gaps” on Twitter at #diversity.8750275571_5fda61700d_z

We engaged corporate responsibility thought leaders in conversation around affirmative action, gender gaps, transnational human rights issues, and much more.

Symantec panelists included: 

  • Cecily Joseph, VP of Corporate Responsibility & Chief Diversity Officer at Symantec Corporation.
  • Marian Merritt, Director of Cyber Education and Online Safety Programs for Symantec Corporation.

Guests participants included: 

  • Meghan Ennes, Community Coordinator at the Shared Value Initiative.
  • Susan McPherson, passionate cause marketer, angel investor, and corporate responsibility expert.

twitter-symantecDuring the course of this hour-long chat, we reached over a million Twitter accounts and generated millions of Twitter impressions across the social media site! Just a few of your distinguished participants included Seth Leitman, David Connor, John Friedman, Milinda Martin, and Henk Campher.

Below is the Storify summary of the conversation on #diversity as it took place. For more information on Symantec’s CSR program, feel free to reach out to Cecily Joseph or Marian Merritt via Twitter.

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Stories & Beer: Sept. 25 — Positive Tourism

Marissa Rosen
| Thursday September 11th, 2014 | 0 Comments

logo-2It’s time for a special “Stories and Beer” on Thursday, September 25 at 6:30 p.m. Pacific (9:30 Eastern) at the Impact HUB San Francisco.  We will be deviating from our usual format to bring you a series of presentations on positive tourism in honor of World Tourism Day (WTD).  Register here!

In support of WTD, Altruvistas, Travel Massive and the Adventure Travel Trade Association (ATTA) have combined forces to organize a special evening featuring an exciting line-up of speakers:

  • Rodney Fong; Commission VP, San Francisco Planning Commission
  • John Picard; Founder and CEO, John Picard and Associates
  • Malia Everette; Founder and CEO, Altruvistas 

World Tourism Day (WTD) was created  by the World Tourism Organization (UNWTO) to raise awareness on the role of tourism within the international community and to demonstrate how it affects social, cultural, political and economic values worldwide. This year’s WTD will be headquartered in Guadalajara, Mexico, with complementary events all over the globe.

NOT IN SF? NO WORRIES! RETURN TO THIS PAGE ON SEPTEMBER 25 TO VIEW THE EVENT LIVE! 

Our event is volunteer-driven and will benefit ECPAT, the leading global anti-child trafficking in tourism organization. We’ll be raffling off tours and giveaways to support this wonderful organization.  Giveaways include prizes from Hotwire, Russian River Adventures, Incredible Adventures, Localite Tours, Magic Bus Savor Oakland and more.

Join the WTD conversation on social media at #WTD2014, and join our conversation at #3pChat.

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“Creating Resilient Cities” Google Hangout with Siemens and Arup

Marissa Rosen
| Monday September 8th, 2014 | 0 Comments

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Join TriplePundit on Wednesday, October 1st at 9:00am PST / 12:00pm EST for a Google Hangout on “Creating Resilient Cities!”

The world is rapidly urbanizing and the majority of the global population will experience the effects of climate change in urban cities. Yet while cities are vulnerable, they are also uniquely positioned to lead the efforts of mitigating and adopting to climate change. How do we ensure that our cities will remain attractive places for people and businesses against a backdrop of increasing climate risk? Join TriplePundit’s Founder, Nick Aster, live on Google’s hangout platform to discuss how cities may be able to mitigate the effects of climate change.

Our featured panelists are:

  • Michael Stevns, Project Manager of the Toolkit for Resilient Cities, Siemens
  • Stephen Cook, Associate Director, Energy and Climate Change Consulting, Arup

The conversation will cover how to future-proof our cities; resilience in the fields of technology, finance, and risk management; and global best practices for creating resilient cities.

Let us know you’re coming! RSVP HERE.

The event will stream live here and on Google on October 1st. We hope you’ll join us there!

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Stories and Beer: Positive Mobile Impact

Marissa Rosen
| Thursday August 28th, 2014 | 0 Comments

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It’s time for another Stories and Beer Fireside Chat on Thursday, August 28 at 6:30pm Pacific (9:30 Eastern) at the Impact HUB San Francisco – and online via web cam. Register here or watch online!

If you missed the live event, watch it here:

What do deforestation and labor rights have in common? What does your old mobile phone have to do with either? It turns out, a lot.  Come learn from three innovative organizations at August’s “Stories and Beer” about how mobile technologies,  including discarded phones, are being used to address a myriad of social and environmental problems.

Better World Wireless is a one-to-one wireless provider that gives a person in need a free mobile device loaded with content to help break the cycle of poverty and empower his or her life. Rainforest Connection transforms recycled cell phones into solar-powered listening devices that can monitor and pinpoint chainsaw activity at great distance – and contact authorities who can stop illegal logging. LaborVoices provides a warning system for labor violations based on direct feedback from workers by repeatedly polling workers through their mobile phones.

TriplePundit’s Founder, Nick Aster, will be leading a conversation with Better World’s Matt Bauer, Rainforest Connection’s Nishant Bagadia and Labor Voices’ Kohl Gill.  We’ll be talking about each of their enterprises but also about the intersection of mobile services and sustainability. Most of the time will be an open Q&A with the audience, so come prepared! This event is free to HUB members, otherwise $15, and you can also watch live online (details will be posted on the day of the event on TriplePundit’s front page.

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TODAY: Twitter Chat with Heineken on Local Sourcing: Join #BaBF

Marissa Rosen
| Wednesday August 27th, 2014 | 0 Comments

twitter-heinekenWe had such a great Twitter chat with Heineken a few months ago, that we brought the experts together again for Round 2!

Today on Twitter, we learned about what “local sourcing” means to Heineken by hosting a Twitter Chat at the hashtag: #BaBF.

A cornerstone of the Heineken sustainability strategy, Brewing a Better Future (#BaBF), is focused on growing the percentage of locally-sourced ingredients in its raw material supplies. The company wants to operate in a way that improves the quality of life for local individuals and communities; helps drive inclusive growth particularly in economies in Africa; and helps the environment and ensures a consistent supply of raw materials.

CSR Expert Aman Singh and TriplePundit led an hour-long conversation with Heineken’s sustainability leadership team, including:

  • Michael Dickstein (MD) – Director, Global Sustainable Development
  • Paul Stanger (PS) – Local Sourcing Director, Africa & Middle East Region
  • Edwin Zuidema (EZ) – Global Category Director, Raw Materials

Here’s the Storify summary of the conversation:

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Greenpeace and Kimberly-Clark Twitter Chat Follow-Up

Marissa Rosen
| Friday August 15th, 2014 | 0 Comments

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Five years ago, Kimberly-Clark and Greenpeace established a framework to work toward long-term solutions to conserve forest resources. On their “wood” anniversary, they hosted a first-of-its-kind Twitter chat at #ForestSolutions to discuss how they worked past their tensions towards a productive and meaningful partnership. 

The event was facilitated by TriplePundit’s Founder, Nick Aster, and Journalist and Social Media Facilitator, Aman Singh.

The chat’s distinguished leaders included:

  • Peggy Ward (@PeggyatKC), Kimberly-Clark’s sustainability strategy leader for North America consumer tissue
  • Richard Brooks (@RBGreenpeace), forest campaign coordinator for Greenpeace Canada
  • Rolf Skar (@RolfSkarGP), forest campaign director for Greenpeace USA

The hour-long Twitter chat addressed many questions raised by our participants, but time was still too short! Here are your remaining questions, answered by the panelists themselves.

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Kimberly-Clark & Greenpeace: #ForestSolutions Twitter Chat Recap

Marissa Rosen
| Tuesday August 5th, 2014 | 0 Comments

Five years ago, Kimberly-Clark and Greenpeace established a framework for collaboration to work positively toward long-term solutions to conserve and protect forest resources worldwide. Appropriately marking the traditional “wood” anniversary, K-C and Greenpeace hosted a first-of-its-kind Twitter chat on August 5th, 2014, to discuss progress and future goals.
kcc-twitter

The chat covered topics such as how K-C and Greenpeace resolved their differences five years ago, what they’ve achieved since, how their relationship thrives, and where the two are moving next.

Twitter chat guests included:

  • Peggy Ward (@PeggyatKC), Kimberly-Clark’s sustainability strategy leader for North America consumer tissue
  • Richard Brooks (@RBGreenpeace), forest campaign coordinator for Greenpeace Canada
  • Rolf Skar (@RolfSkarGP), forest campaign director for Greenpeace USA

Facilitators were Journalist and Social Media Strategist, Aman Singh (@AmanSinghCSR), and TriplePundit Founder and Publisher, Nick Aster (@NickAster).

The conversation took place at #ForestSolutions. In case you missed it, the Storify Twitter Chat summary is below. 

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Follow Up: Twitter Chat with Mars, Inc. – #MarsSusty

Marissa Rosen
| Friday July 25th, 2014 | 0 Comments

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In keeping with its commitment to transparency and stakeholder engagement, on July 24, 2014, Mars, Incorporated held a live Twitter chat in collaboration with Aman Singh and TriplePundit to offer an in-depth discussion about sustainability at the food manufacturer.

Mars, Inc. published its fourth annual Principles in Action Summary this month, which details the company’s approach to business, its progress, and the shared challenges facing both its business and society.  The Principles in Action Summary underscores its commitment to put Mars’ Five Principles into action to make a difference to people and the planet through its performance.  Mars remains a private, family-owned business dedicated to the objective first expressed by Forrest E. Mars, Sr. in 1947 – to create a mutuality of benefits for all its stakeholders through its operations.

The Summary outlines the particular challenges and accomplishments associated with manufacturing food across a number of global iconic brands such as M&M’S, Snickers, Pedigree, Wrigley’s EXTRA, Uncle Ben’s, Whiskas and more.

In partnership with TriplePundit, Mars discussed via Twitter chat how it, as one of the world’s leading food manufacturers with more than 130 manufacturing sites, handles sustainability. Attendees learned about the company’s biggest goals, challenges and accomplishments in meeting milestones and plans for the years to come.

In case you missed it, here’s the Storify summary of the conversation along with additional follow up on questions that we couldn’t get to in time! 

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“Stories & Beer” Chat with David Gottfried; Founder, USGBC & World GBC

Marissa Rosen
| Thursday June 19th, 2014 | 0 Comments

storiesandbeerlogoIt’s time for another Stories and Beer Fireside Chat on Thursday, June 19th at 6:30pm PST (9:30 EST) at the Impact HUB San Francisco – and online via web cam.

At this month’s “Stories & Beer”, TriplePundit’s Founder, Nick Aster, will be chatting with David Gottfried, Founder of the USGBC. 

David’s work has impacted the global building industry more than almost any other individual, having founded both the U.S. Green Building Council and World Green Building Council, with GBCs in 100 countries.

TO WATCH , PLAY THE VIDEO BELOW.

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Interview Today: Scott Nichols; Director, Verlasso Salmon

Marissa Rosen
| Thursday May 29th, 2014 | 2 Comments

unnamed-4Every week, we chat with an interesting leader in the sustainable business movement. These chats are broadcast on our Google+ channel and embedded via YouTube right here on 3p.

On Thursday, May 29 at 10 a.m. PT / 1 p.m. ET, TriplePundit’s Founder, Nick Aster, spoke with Scott Nichols, Director of Verlasso: Sustainable Premium Farmed Salmon.

Verlasso is the first and only ocean-raised farmed Atlantic salmon to receive the “Good Alternative” buy ranking from the Monterey Bay Aquarium’s Seafood Watch program. Verlasso offers premium salmon raised in harmony with the natural environment, and is leading the way to a new environmental stewardship.

Scott and Nick discussed a range of sustainable seafood topics including:

  • Are our oceans “tapped out”? It has been reported that more than 85% of our wild fish are harvested at or above their sustainable limits.  What does the future hold?
  • The world’s population is growing. How will we continue to serve everyone? 
  • Verlasso believes that when food is raised really well, it tastes great. How exactly should fish be raised? 

If you have remaining questions, please tweet us @triplepundit and use the hashtag #3pChat.

If you missed the conversation, you can watch it right here or on our YouTube channel.

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