Raz Godelnik

Raz Godelnik is an Assistant Professor of Strategic Design and Management at the School of Design Strategies at Parsons The New School for Design. His research interests include the convergence of innovation, sustainability, business and design strategies, the sharing economy and sustainable business models such as B Corporations. He is the co-founder of two green startups (Hemper Jeans and Eco-Libris) and a contributor writer to Triple Pundit.

Uber

Is the ‘Uberization’ of the Economy Sustainable?

Although it’s probably too early to offer candidates for Oxford Dictionaries’ Word of the Year, I’d like to suggest uberization as the word for 2015. But is the Uber innovation model others are so eager to adopt sustainable?

TED@Unilever

My 2014 Sustainability Moment of Optimism

When I talk about optimism, I’m not talking about burying your head in the sand or daydreaming about a utopian future, but about a very realistic “hopefulness and confidence about the future,” which is exactly what I found in September at TED@Unilever.

Uber

Why Uber is Not Part of the Sharing Economy

I know that it might sound a bit strange, as Uber is one of the more common examples of the sharing economy. But bear with me for a minute while I try to make the case.

Zappos Office Tour

Want Better Stock Returns? Invest in Employee Satisfaction

How much is a happy employee really worth? I bet many companies still ask themselves this question, wondering what the real value of employee satisfaction is. Fortunately, the academia is here to help with a new study looking at the relationship between employee satisfaction and stock returns, using lists of the “Best Companies to Work For” in 14 countries as their database.

biomimicryNYC

Biomimicry Lessons for Business

At an event entitled “Biomimicry + the Regenerative Economy” held in New York City last week, experts Amy Larkin and Katherine Collins share lessons business can learn from nature.

Millennials

More Millennials Are Living With Their Parents: Is It Hurting the Economy?

A growing number of millennials are living with their parents. This is good news, right? Millennials seem to adopt a more responsible economic behavior, avoiding the same reckless financial decisions that got so many people in trouble only a few years ago. Well, not so fast. The reports on this trend widely present it as a problem rather than an opportunity. Why? Because by not buying houses, millennials are hurting the real estate recovery and a weak housing market has been a burden on the U.S. economic growth.

Uber

Is Uber Exploitative? And What Does It Say About the Sharing Economy?

Some questions the legitimacy or fairness of Uber’s business tactics, especially given the fact that it operates in many places within a “grey area” of the law. Yet, behind these arguments lie even more fundamental questions: Is Uber still considered part of the sharing economy? Is it exploitative? And if you answer ‘yes’ to both questions, what does it say about the sharing economy?

Ecover_Picture

Report Shows the Benefits of Cradle to Cradle Certification, But Is It Enough?

The Cradle to Cradle Products Innovation Institute recently commissioned Trucost, a leading global environmental data and insight company, to determine the value of C2C certification for companies. The result is a 145-page report in which Trucost presents its analysis of 10 C2C-certified products from different companies (and industries), including Aveda, Desso, Ecover, PUMA, Shaw Industries, Steelcase and Van Houtum.