How Platform Co-ops Can Beat Death Stars Like Uber to Create a Real Sharing Economy

Bill Johnson of StructureC3 referred to Uber and Airbnb as Death Star platforms in a recent chat. The label struck Neal Gorenflo, co-founder of Shareable, as surprisingly apt: It reflects the raw ambition and focused power of these platforms, particularly Uber. Platform co-ops are the alternative to Death Stars. As Lisa Gansky urged, these platforms share value with the people who make them valuable.


Different by Design: Car Sharing vs. Car Rental

Peer-to-peer car sharing and car renting, at their core, are not the same. Car sharing is, by design, something different from the traditional rental model and the steady growth of the car sharing market demonstrates that a growing number of people find it very appealing.