Tina is a career public information specialist and former Deputy Director of Public Affairs of the New York City Department of Environmental Protection, and author of books and articles on recycling and other conservation themes. She writes frequently on sustainable tech issues for Triple Pundit and other websites, with a focus on military, government and corporate sustainability, and she is currently Deputy Director of Public Information for the County of Union, New Jersey.

How a Solid CSR Program Could Save the Ivanka Trump Brand

The Ivanka Trump brand is facing some choppy seas, pushed along by boycott campaigns like #GrabYourWallet and Sleeping Giants. The first daughter is trying to turn things around — and she’d do well to use some principals of corporate social responsibility in her re-vamp.