Online: Jul 16
Transforming Transportation with General Motors
Join the conversation with a thorough sampling of General Motor’s sustainability accomplishments featuring David Tulauskas, GM’s director of sustainability. Register here.
This category is about cause marketing, meaning marketing involving cooperation between a “for profit” business and a non-profit organization for mutual benefit. It generally refers to marketing efforts for social and other charitable causes, however in this category cases are related to sustainability, CSR and green organizations.