This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

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Why Making an Impact is Good for Recruitment, Retention and Production

The new crop of millennials looking for jobs have a different vision of what they want in a career than the jobseekers who came before them: They want their work to make a difference in the world. Reaching this new generation of employees and consumers requires businesses to think about how they can build their purpose into the ethos of their business to bring employees in the door, keep them around and grow them into tomorrow’s leaders.

REI, National Park Service, National Park Foundation, Find Your Park, Leon Kaye, national parks

REI Launches Celebration of National Park Service’s 100th Anniversary

REI has announced that it will support the National Park Service through a partnership with the National Park Foundation. No word on whether Sally Jewell, the Secretary of Interior who was previously the CEO of REI, had any involvement in this campaign, but the timing is excellent nonetheless.

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Building a Socially Responsible Company: From the CEO to the Front Desk

What do a union advocate, a freelancer and an ex-convict have in common? There’s no punch line here — they’re all successful leaders and social entrepreneurs. The most impressive leaders understand that social responsibility is more than donating profits to a cause or doing business with higher ethical standards. While those practices are admirable, they are only the beginning of what social entrepreneurship can achieve.

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The Mining Industry’s Surprising Turn to Solar and Wind Energy

An embryonic corporate social responsibility (CSR) narrative is glimmering within the mining industry – one with seismic possibilities for international investment to turn the tide against global climate change. As glaciers ebb and crops wither, miners in the Americas, Australia and Africa are beginning to economize with solar, wind and geothermal power where grid electricity is expensive – or non-existent.

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Boards Lack Social and Environmental Risk Governance

Boards, theoretically responsible for strategic direction and governance, typically have very little input to environmental or social issues affecting corporations or their stakeholders. Where should we focus to address this shortfall?

Salesforce.com CEO Marc Benioff took to Twitter on Thursday to express his outrage over Indiana's so-called "Religious Freedom Restoration Act." But his leadership goes beyond his company’s opposition to the law.

CSR Looks Like This: Business Leadership and LGBT Equality

As has been widely reported (including here on TriplePundit), Salesforce.com CEO Marc Benioff offered vocal opposition to Indiana’s anti-gay law. But his leadership goes beyond his own company’s opposition to the Indiana law. He called on other CEOs to follow suit in opposing the legislation. When businesses and business leaders take action based on core purpose and principles, this is what CSR looks like.

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‘Bubble-Wrapping’ the Virtual Workforce

Today’s rapidly evolving workplace needs to ensure employee safety and comfort, regardless of whether employees work from the office or their own homes.