This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

Jeff Immelt, CEO of GE

Sustainable Business Leaders Call on Obama to Approve the Keystone XL Pipeline

Last week over 150 American companies signed a letter calling President Obama to approve the construction of the Keystone XL pipeline. In addition to the usual suspects (aka oil and gas companies), you can find there companies like GE, AT&T, PwC, Siemens, KPMG and Waste Management, which are among the leaders in the business community when it comes to sustainability, and frankly you would expect them to make the case against the pipeline, not lobby for its approval.

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Why International Paper Says It’s OK to Print Your Emails

International Paper’s James McDonald reminds us that countering deforestation isn’t print out their emails, that the true destruction of forests comes from other use, and above all, it is most important to practice responsible, sustainable forestry.

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Twitter Chat Synopsis: ASU’s Global Institute of Sustainability

The chat was be co-hosted by professors George Basile, Senior Sustainability Scientist with the Global Institute of Sustainability and Professor of Practice at ASU’s School of Sustainability, and Bruno Sarda, Director of Global Sustainability Operations at Dell and professor and consultant for ASU.

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Women in CSR: Paige Goff, Domtar

Paige Goff, Vice President, Sustainability and Business Communications, talks about her career, inspiration and recent accomplishments in our Women in CSR series.

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Business is Crucial to Effect Large-Scale Change

Businesses in all industries have the power to effect change, from Walmart to B Lab to Zipcar, each with its own approach. Some companies are showing huge numbers conserving energy, water and natural resources, while others are investing in their workers by treating them well. The more innovative ways businesses think to reach out to and motivate people, the more we will see change.

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Would 69% of Americans Turn Down a Job Due to a Company’s Poor Reputation?

New survey found that 69 percent of Americans would not take a job with a company that had a bad reputation, even if they were unemployed. Is it really possible that reputation has become such an important factor that 7 out of 10 people would actually say no to a new job just because they feel the company is not good enough? And if so, what does it mean exactly for companies, especially when it comes to sustainability?

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USDA: Chicken Imported from China Is Now Safe

The USDA recently lifted a ban against chicken imported from China – well, sort of. In a quietly filed letter to Chinese inspection services, the USDA opened the doors to chicken imports from China. The catch? The chicken must originate in a country designated by the US – which won’t include China. The intriguing transportation and processing arrangements however open the door for more questions, including our role in promoting more opportunities for climate change.

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Two Years Later, Attitudes Toward Green are Looking Up

During the first SXSWEco in 2011, there was frustration over not being able to convince people outside the “green” community to embrace green products or philosophies. Two years and the rise of the sharing economy later, the third SXSWEco conference is more upbeat and positive.

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Twitter IPO Controversy Over All-Male Board of Directors

Twitter is about to launch their initial public offering. This public event has brought new focus to the fact that Twitter’s Board of Directors is all male. When Twitter CEO Dick Costolo was challenged on this issue by Vivek Wadhwa, a Fellow at the Stanford University Arthur & Toni Rembe Rock Center for Corporate Governance, … Continued