This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

World Peace Scores in the NBA

Many people define world peace as an ideal.  One player in the National Basketball Association is attempting to promote world peace each time he is on the court.  How is he doing this? Is it for real? The Los Angeles Lakers basketball player, formerly known as Ron Artest, changed his name to Metta World Peace. … Continued

Maine’s Governor Helps SFI Win an Important Battle Over FSC

I have to admit that I got it wrong. Last September, I wrote here about the battle between the competing forest products certification Forest Stewardship Council (FSC) and Forest Stewardship Council (SFI). I thought that the fact that seven large companies decided to reject the SFI certification meant that SFI is going to lose this … Continued

Massive Oil Spill Off Nigerian Coast May Not Be Contained

Royal Dutch Shell announced on December 21, 2011 that about 40,000 barrels of crude oil leaked into the Atlantic Ocean from the Bonga Deep Offshore Oil Fields. Shell operates the oil field, located about 120 kilometers southwest of the Niger Delta, on behalf of the Nigerian National Petroleum Corporation under a production sharing contract. The … Continued

Set SMART Goals to Effect Organizational Change

Since the early 2000s, Nike has transformed its business practices, increasing profitability through looking at specific ways to adjust operating principles, streamline finance management, overhaul inventory procedures and supply chain management. In the process, Nike demonstrated that a huge well-established company with many faithful customers and just as much competition can still increase profits. Through the implementation … Continued

Frito Lay Catches Fire for Mislabeling GMO Products

A lawsuit was filed against Frito-Lay a few weeks ago in federal court for marketing snacks as natural that contain genetically modified, or GMO ingredients. The lawsuit, filed by the law firm Milberg LLP, has one plaintiff, Julie Gengo of Richmond, California. The New York City based Milberg has offices in Los Angeles, Tampa and … Continued

The Keystone XL Pipeline and Jobs, Jobs, Jobs

Just a few weeks ago it seemed that President Obama struck a fatal blow to the controversial Keystone XL Pipeline, when he decided to delay a review of the project until after the November elections. That may not have been quite enough to kill the massive project outright, but another devastating blow came just before … Continued

USDA Approves Monsanto’s Drought Resistant Corn Amidst Skepticism

Last week the USDA’s Animal and Plant Inspection Service (APHIS) announced that it was allowing unlimited, nonregulated planting of Monsanto’s MON 87460 genetically modified corn trait, which was designed to be resistant to certain kinds of drought. This trait will be combined with other traits also approved on the same date, to provide corn that … Continued

What’s Next After the Electric Car?

Now that we are at the dawn of the electric car era is it too early to wonder what’s next in automobile technology? This article explores what I believe to likely be the next technology to continue the push of zero emissions vehicles.

Top Ten Posts of 2011

2011 was a great year for TriplePundit, with traffic up 28 percent over 2010. We’re thrilled to know that you find news about the triple bottom line as captivating as we do. As we look forward to another year of growth alongside our partners at Sustainable Industries, it’s nice to think back to the biggest … Continued

The Battle Against the “Dummying” Of the Internet

3p is proud to partner with the Presidio Graduate School’s Managerial Marketing course on a blogging series about “sustainable marketing.” This post is part of that series. To follow along, please click here. By Greg Kandankulam Search Engines and Social Media are integral parts of my life and probably yours, especially if you are reading … Continued

Heineken: The Red-Star Steward of Sustainability

Heineken just seemed to be a beer company to me; one with a ripened value due to years of good reputation. I had never thought about the company’s ethics toward profitability or brand positioning until recently when I had dinner with Heineken USA’s VP of Corporate Responsibility and Ethics during a business trip to Washington, D.C.

Resilience: The Next Big Word for 2012

Create a “sustainable ad­vantage” to win in this new age of sustainability. – From yet another sustainability consultancy newsletter. Big symbolic words come and go, and for various reasons they often annoy. That is not the fault of the actual words: articulating ideas like “corporate social responsibility” and “social entrepreneurship” in just one word is … Continued

Is Guilt a Sustainable Way to Pry Open Pockets?

The following post is part of the course work for “Live Exchange” the foundational course on communication for The MBA Design Strategy Program at California College of the Arts. The rest of the posts are presented here. By Sarah Anne White Why we should run screaming in the other direction from “Gala” or “Gift” Economics How many … Continued

Clean Technology Could Create Carbon Negative Advertising

An opportunity exists today, with currently available technology to transform an advertising billboard as we know it, into an environmentally beneficial device that could roughly offset the greenhouse gas emissions of two passenger vehicles for one year, every year that it is used.

The Culture Shift of 2011, and What It Means for Business (Part 2 of 2)

3p is proud to partner with the Presidio Graduate School’s Managerial Marketing course on a blogging series about “sustainable marketing.” This post is part of that series. To follow along, please click here. By Griff Foxley In part 1 of this post, I explored some of the forces at play today that are creating a … Continued