This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.
“Made in America” labels aren’t exactly a common sight these days. Check the tag on the shirt or pants you are wearing, and chances are it will read “Made in… [China], [Bangladesh], [Vietnam] or…” Well, you get the point. Yet, many Americans prefer to buy American made when given the opportunity.
At the most basic level, sustainability is about compliance and avoiding risk. It’s also a PR move – to keep potential critics at bay. As a company begins to understand what sustainability is really all about, financial savings start to become apparent – especially as a result of efficiencies in resource and energy use. At the highest level, sustainability begins creating new business segments, new products, and growth.
Adweek Creative Director of the Decade Alex Bogusky is preparing to launch an online retail store called the COMMON Marketplace to support socially conscious brands and spur entrepreneurship.
On Dec. 4th at 4:00pm PST, Nick Aster will chat with Ben Thompson, live from Autodesk University in Las Vegas, about Autodesk’s sustainable conferences.
Whether they are inspired by the holiday season or by the end of the tax year, now is a time when many employees are seeking opportunities to give. Giving Tuesday provides us with a welcome reminder that we need to ensure that our employees find the giving opportunities that are right for them.
Paula Davis, former President, Alcoa Foundation and Vice President, Alcoa Inc., current Vice President, Corporate Affairs, Harman International, talks about her career, inspiration and recent accomplishments in our Women in CSR series.
A new partnership with WWF Climate Savers will help LEGO reduce supply chain emissions while increasing sales to Asia markets and broadening appeal to girls.