This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

CSR in India: Are Companies Doing Enough?

Can corporate social responsibility (CSR) in India have a central role in the transformation of this dynamic yet challenged land? At a macro level, India’s transformation has been an impressive and inspiring story the past decade. Visiting the country recently, I could see why India has become a hub of innovation: at a core level, … Continued

Watchdog Group Calls Chevron’s $2.5m Super PAC Donation Illegal

A collection of government watchdog and environmental organizations has filed a complaint with the Federal Election Commission (FEC) against Chevron and the Congressional Leadership Fund, a super PAC to which Chevron donated $2.5 million during the 2012 campaign.

FedEx Exceeds Vehicle Fleet Fuel Efficiency Goal with Holistic Strategy

FedEx Express has already exceeded its 2020 goal for achieving a 20 percent improvement in vehicle fleet fuel efficiency and has set a new goal of 30 percent, cementing the fuel efficiency leadership position it has established through President Obama’s Clean Fleets partnership.

Just Green It! Making Sustainability Cool

For generations, our most successful advertisers have forgone educating people on the complexities of their offerings in favor of appealing to the emotion of the crowd. In doing so, they have proven that consumer habits are driven largely by what society deems cool.