This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

One Retailer’s Stand Against Sandblasted Denim

It is a well-known fact that manufacturing denim is an energy and water intensive process. For example it takes 1,800 gallons of water to produce just one pair of regular blue jeans. It takes considerably more energy and water if you opt for a distressed pair. Many manufacturers are well aware of this fact and are doing … Continued

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Backlash Against Cigarette Manufacturer’s “Green” Marketing Campaign

The Santa Fe Natural Tobacco Company has come under fire for the introduction of its ‘eco-friendly’ cigarettes. Beyond questioning whether or not cigarettes can ever truly be ‘green,’ the ads for these cigarettes have environmentalists up in arms because of the way they divert attention from the very unhealthy reality of the company’s actual product. … Continued

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Shell in Nigeria: Oil, Gas, Development & Corporate Social Responsibility

Harshly criticized for its human rights and environmental record in Nigeria, representatives from multinational oil and gas major Royal Dutch Shell opened up and conducted an online dialogue with members of the media recently. Human rights, democracy, the environment, corporate social responsibility and insight into its Nigerian operations were all on the table in what turned out to be an admirable venture in broad public engagement.

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Climate Change & the Future – When You Know Trouble is Coming

By: Brian Thomas Most of us greet news of a looming threat with skepticism. “Show me” is the usual reaction. We are like the mayor of the fictitious Amity Island in Jaws, who refuses to shut down the town’s beaches because officially acknowledging shark attacks would hurt tourism. People who maintain that climate change demands … Continued

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Shopkick: A Spoonful of Profit Helps the Charity Go Up

The new model, which is embodied in the new app, simply called Shopkick, focuses on giving away free stuff and guess what? It’s far more popular than Causeworld ever was. Customers using Shopkick, now get Kickbucks instead of Karma, which they can redeem for all kinds of free merchandise, or they can still choose to donate the credits to charity.

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Airbrushing, CSR and False Advertising: L’Oreal Ad Banned

At first glance, the connection between photo editing and CSR may seem weak. But  responsible advertising is a key tenet of sustainable practice. Recently the UK’s Advertising Standards Agency (ASA) banned L’Oreal advertisements featuring Julia Roberts and supermodel Christy Turlington for being “overly airbrushed.” The French make-up company admitted that the images were digitally manipulated … Continued

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John West and Greenpeace Set Sustainable Fishing Targets

I have a special affection for tuna. I wrote my thesis on how to legally protect the Bluefin. Overfishing is a complicated situation fraught with geo-political issues. The bluefin is undeniably a money maker. However, it is a fact that the oceans of the world are being depleted of fish-stock largely due to over-fishing as well as illegal fishing … Continued

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Army Recycles Over Six Million Pounds of Steel Containers That Held Chemical Weapons

When the U.S. Army began to decontaminate the 4,307 ton containers (TC) which stored chemical weapons at its Pine Bluff Arsenal in Arkansas in September 2003, it realized rinsing the TCs wasn’t working. To rinse all of the TCs would require 660,000 gallons of liquid. The U.S. Army Chemical Materials Agency (CMA) designed a magnetic … Continued

Scholastic Sets New Goal For FSC Certified Paper Procurement

Scholastic Inc., the global children’s publishing company, announced goals in 2008 for increasing its procurement of Forest Stewardship Council certified paper and recycled paper for use in its publications by 2012. The company announced this week that it is increasing its purchase of FSC certified paper beyond 30 percent, the goal set in 2008 to … Continued

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A Triple Dose of EDF Climate Corps from Inside Adidas, Kettle Cuisine and SunGard

By: Katie Ware, Marketing & Communications, Corporate Partnerships, EDF This summer, Triple Pundit will follow three environmental change agents participating in the Environmental Defense Fund’s Climate Corps program. EDF Climate Corps recruits and trains top-tier MBA students and places them in leading corporations to identify and develop practical, actionable energy efficiency solutions. Now in its … Continued

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Making CSR Mandatory in India

Making Mandatory CSR reporting in India has been an ongoing debate for almost a year now. With the recent cabinet reshuffle, newly appointed Corporate Affairs Ministers Mr. Veerappa Moily recently said that the new Companies Bill would make it mandatory for corporate to earmark part of their profit for CSR initiatives. Moily said that India … Continued

CFO Engagement on Shareholder Social and Environmental Expectations

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software. Deloitte’s CFO Signals report summarizes the issues that CFOs are increasingly confronting with 4 words: Major Change Initiatives Stress. 56% of CFOs cite this stress with more than half placing it as a top three stress. One of the “Change Initiatives” confronting … Continued

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CSR in the Media: Fall-out From News of the World “Hackgate”

The scandal that is currently rocking the media world puts Rupert Murdoch clearly in the epicenter of the storm. News of the World (NoW), a UK based publication of News International (NI) has been accused of hacking a murdered school girl’s phone. The scandal has resulted in the resignation and consequent arrest of Rebekah Brooks, … Continued