This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.


Moving Beyond Green: The Rainbow Within CSR

Are people who care about CSR all only focused on environmental issues? It is important to investigate further what are the values that people care most about in corporate performance.


Is Novo Nordisk Really the Most Sustainable Company in the World?

Last week Novo Nordisk, the Danish pharmaceutical firm was ranked number one on the Global 100, a leading sustainability ranking. How do you actually determines which company is the most sustainable one in the world? Is Novo Nordisk really entitled to be awarded with this title, at least for 2012?


The Best of Opportunity Green – Sustainability Goes Mainstream

In case you missed one of the top sustainability events of the last year, The Best of Opportunity Green created by the team at provides a number of actionable quotes from the thought leaders that attended the conference. Piloted by co-founders Karen Solomon and Mike Flynn, Opportunity Green works to “inspire a collaborative culture of new thinking and unconventional ideas that push … Continued

Detroit artist Belozro's painting "The Rebuild" depicts the American auto industry working together to create a new future. What better way to get people Imagining the ways we can work together to build a new Detroit?

Fundraising for Social Marketing Campaigns?

Post ads to let Massachusetts citizens express their dismay about recent votes to gut the Clean Air Act. The importance of fundraising as an element of any social marketing campaign is a consideration that should not be overlooked. Many social marketing campaigns are developed by nonprofits and governmental organizations that recognize the value of the … Continued


LA’s Transition to a Greener Economy

Our economy – and thus, our lifestyle – is firmly entrenched in the infrastructure that surrounds us and how we use it. This makes it extremely challenging to change how we live. At the VerdeXchange Conference in my home city of Los Angeles last week, I was pleased to encounter a group of individuals from government organizations and the private sector coming together to figure out how to transition Los Angeles to a greener economy. Even as a resident working in the sustainability field, I was surprised to learn about some of the work being done to green the city’s most carbon intensive and highly polluting facilities, operations, and infrastructure.

Green Procurement and Business: What It’s All About

Flyerzone is an online printing company that offers design agency quality services without charging design agency prices. Drawing on the talent of our international network of artists, we add new designs and templates to the site every day, offering our customers a huge range of choices all in one place, at a price they can afford.

We do this by integrating our environmental philosophy with our commercial model: by reducing waste, recycling and using vegetable-based inks, Flyerzone uses as few resources as possible without compromising on the quality of its work. By sourcing 99 per cent of our paper from Forest Stewardship Council-certified forests, we ensure our business is sustainable in both the commercial and the environmental sense.


7 Trends That Will Shape Sustainable Consumption in 2012

The first month of 2012 is almost over, but it’s still difficult to envision how this year will look like, especially when it comes to the interaction between consumption and sustainability. One of the people who came for our help is Raphael Bemporad, the founding partner and Chief Strategy Officer of BBMG. He offered on Sustainable Brands a list of five trends that he believes will shape sustainable brands in 2012. This is a great list and we’d like to share it with you, adding our point of view as well as two more trends to watch for.

Does Sustainability Increase Profits or Not?

A UN-backed survey conducted by Globescan and SustainAbility, of 642 senior executives, campaigners and academics found that the vast majority feel that pressure to deliver short-term financial results is impeding their sustainability efforts. Of course the sluggish economy has been a challenge, but do companies today really have to choose between profitability and sustainability or is this a false choice?


Spotlight on Rio+20: What’s Happened Since 1992?

By: Isabella Scott The meeting billed as the follow-up to the 1992 Rio Declaration on Environment and Development is coming to Rio de Janeiro this June. The 1992 meeting was hailed as one of the best attempts by the global community to change the course of human development to a model that would be equitable … Continued


Should News Corp’s Anti-Climate Stance Impact its CSR Rating?

Is corporate activism an accurate – or needed – part of the CSR ratings picture? When companies are active in political issues, such as pursuing a negative stance on climate change, how much is this part of their overall picture of corporate sustainability?


Why Biodiversity Loss Deserves as Much Attention as Climate Change

Biodiversity loss is probably a challenge that is often ignored as climate change looms. Currently the world is losing species at a rate that is 100 to 1000 times faster than the natural extinction rate, further, it is currently seeing the sixth mass extinction. The previous mass extinction occured 65 million years ago, and was caused by … Continued