This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

Fortune-ecosystem-valuation

4 Fast Steps to Put a Price Tag on Ecosystem Services

What’s business if not value creation? Take something that doesn’t cost very much, add value, and create a profit. It’s only natural that many businesses do so using natural resources like land, trees, water, air, and fossil fuels as their inputs. So what’s the problem?

Data storage

Green Data Centers: Is It Worth Running a “Losing” Race?

Explosive growth in mobile computing and cloud services has industry players, public and private sector organizations focused on greening the data center. But with investments and data center facilities growing exponentially, it’s more than likely that electricity demand will far outstrip energy savings and renewable energy gains.

Bahrain, Middle East, Arab Spring, Formula One, Grand Prix, human rights, al Khalifa family, Leon Kaye, Business and human rights resource center

Human Rights Lose Out at Bahrain Grand Prix

If you’re a Formula One Fan, you are well aware that Sebastian Vettel won last weekend’s Grand Prix in Manama, Bahrain. But human rights was a huge loser last weekend.

Missouri University of Science and Technology installs geothermal system

Geothermal Gives Missouri Bragging Rights to “Hottest School”

If Missouri University of Science and Technology wasn’t already on your list of hot schools, now its day has come. Missouri S&T has just broken ground on a new geothermal energy project that will replace three decades-old power plants that currently burn coal and wood chips. The new system will reduce the school’s carbon dioxide … Continued

fg-hunterlovins

Interview: Hunter Lovins at Fortune Brainstorm Green

At this week’s Fortune Brainstorm Green conference, I had a chance to talk briefly with a long time colleague and inspiration, Hunter Lovins. Hunter and I reflected on the nature of the conference and how the business case for sustainability is finally hitting home.

fg-bart-alexander

Interview: Bart Alexander Chief Corporate Responsibility Officer at MolsonCoors

At this week’s Fortune Brainstorm Green conference, I had a chance to talk briefly with MolsonCoors Chief Corporate Responsibility Officer, Bart Alexander. Among other things, MolsonCoors has come up with an interesting employee engagement platform called the “beer print”. It’s a simple metaphor based on the fact that when you place a beer on a … Continued

Toms

Increasing the Impact of TOMS Shoes

How do we begin to assess the impact of pro-active business activities? And hold business accountable to their claims? Last week was the TOMS shoe company “One Day Without Shoes” – a day to raise awareness for TOMS’s mission of providing shoes to children who need them. Two of my colleagues took part and went shoeless.