A HIP investor can find human impact and profit potential in every type of investment. Formally, these are called asset classes, and you want a diverse mix of them in your portfolio. Each investment category or “class” has a different risk and return profile.
Category: Corporate Responsibility
This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.
While the debate on the death of green marketing is far from being over, we see signs that green marketing is not only living but also evolving. Interestingly, these vital signs come from the solar industry, where Sunrun, the largest home solar company in the U.S., is running an advertising campaign that can be characterized as the next generation of green marketing. In other words: welcome to green marketing 3.0.
The Checks and Balances Project and Climate Progress revealed a memo outlining a national PR campaign to undermine and sabotage the wind power industry.
One can categorize ecolabels in a number of ways: who issues them, whether they apply to the entire company or just specific products, and whether they are general or industry specific. Let’s start with the type of issuing organization.
There are plenty of signs that you have a lousy CSR report. Bloggers (including us!) might tell you, and if they don’t, you can take any radio silence that comes after your report launch as a sign that it was not as groundbreaking as it could have been.
But how do you know when you’ve got a successful report?
“The world’s energy system is being pushed to breaking point. Energy-related CO2 emissions are at historic highs, and under current policies, we estimate that energy use and CO2 emissions would increase by a third by 2020, and almost double by 2050. Many clean energy technologies are available but they are not being deployed quickly enough to avert potentially disastrous consequences.”
This morning a petition with over 75,000 signatures that urges the end of political campaign contributions will be delivered at Bank of America’s annual shareholder meeting in Charlotte, NC.
At HIP Investor, we make investing choices based on a full and comprehensive picture of all risks and opportunities, in the short- and long-term.
Risks associated with employee turnover, staff diversity or plant emissions all impact shareholder value – because they are leading indicators of profitability.
The Global Compact, partnering with the WBCSD, issued the call for sustainable commitments on May 3 for the Rio+20 Corporate Sustainability Forum, which will be held on June 15 to 18, 2012 in Rio de Janeiro.
I walked into the pet store and asked for biodegradable poop bags, and the clerk pointed me to some bags hanging in a display case. On the packaging, there was a picture of the earth with some recycling arrows around it and the words “earth friendly.” If I didn’t happen to be in the sustainability field, I might have taken this information at face value and bought the bags.
Last week the South Korean National Assembly passed legislation to start a cap-and-trade system by 2015 to reduce greenhouse gas emissions and increase renewable energy.