This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

7 Reasons Consumers Resist Innovation

We humans are a funny bunch around new ideas. We’re excited to hear about them. But far less keen to act on them. So how can we break down irrational resistance to green innovation?

How Dell Gives Packaging a Sustainable Makeover

With the economic downturn, one might assume that companies would abandon its green initiatives like sustainable packaging in favor of cheaper alternatives but a PwC report released earlier this year – ‘Sustainable packaging: myth or reality’ – discovered quite the opposite.

What Every Small Business Owner Should Know about Generators

In the weeks after a natural disaster, the preparation a small business takes can make all the difference in getting profits moving again quickly. Chris will evaulate different options a small business has for gas and stand-by generators, evaluating costs and benefits to help make wise decisions to prepare for the next power outage.

Why Herd Mentality is the Key to Green Success

It doesn’t matter how many compost bins you install. If your employees don’t understand how or why they should use the latest green thing you installed, they won’t. You will lose the majority of the benefits that come with an effective sustainability initiative without the buy-in of your employees.

The Trouble with “Gaywashing”

The queer community is a growing demographic of consumers. But, how do progressive businesses avoid gaywashing and alienating the very community they hope to attract? This article provides some simple guidance on what to avoid and how to take a more meaningful (and socially beneficial) stance.

Prince Charles: CSR Must “Future Proof” Business

Prince Charles’ think-tank, A4S or “The Prince’s Accounting For Sustainability Project”, recently published an insightful new report called “Future Proofed Decision Making” critiquing the state of CSR. The report surveyed “board members and senior management”.

Forget the Triple Bottom Line, It’s Culture that Matters

“The triple bottom line is ridiculous, I know it’s totally heretical to say that, but have you ever tried to build a business? Even just the financial bottom line is really, really hard.” I thought I was listening to the echoes of a 1970’s era Clean Water Act opponent, but this was John Sculley’s latest brilliant partner, Sonny Vu, and creator of one of the Top 10 Gadgets of Consumer Electronics Show (CES) 2013.

Belgium Hosts Europe’s Best Recycling and Prevention Program

By Cecilia Allen and the Global Alliance for Incinerator Alternatives The Flemish region of Belgium boasts the highest waste diversion rate in Europe. Almost three-fourths of the residential waste produced in the region is reused, recycled, or composted. Since the first Waste Decree was approved in Flanders in 1981, regional goals (for overall residential waste … Continued

Where SRI (Socially Responsible Investing) Doesn’t Work

SRI activism works best when rewarding companies that care about being good, whose products sustain life rather than take it. In December, at Seattle’s Newground Social Investment holiday party, the firm’s Founder Bruce Herbert, a leader in SRI, gave a toast in which he applauded Bill McKibben’s leadership in fossil fuel divestiture.