A number of studies have shown that a workplace promoting positive psychology among employees and clients can increase innovation, loyalty and pride among those who work with the organization. The goodwill promoted when companies focus on their human capital as opposed to the cold, impersonal bottom line often creates conditions that allow businesses to grow profits and thrive for the long term.
This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.
What does “natural” mean? The nature of this notoriously vague label is once again reaching the courts, this time in a lawsuit filed by two Californian women against General Mills.
3p founder Nick Aster sat down with Mary Capozzi to discuss Best Buy’s commitment to sustainability, and in particular, a new program that trains teenagers in technological literacy and other related skills. This interview is part of a series of videos taken with CSR leaders at our GRI Training Course in Minneapolis last week. We have additional courses coming up all year, please click here to learn more.
Just as for any trade show, the recent Intersolar North America gathering in San Francisco displayed no shortage of high-impact marketing booths, pretty women dressed in matching corporate colors, and iPad giveaways for a smattering of lucky attendees. But there were fewer companies exhibiting their wares than at last year’s show, and beneath the surface of the … Continued
Consumers are watching more videos online than ever before. How can you reach them with your message? Wise words from Suzanne Shelton of Shelton Group.
Ford has just introduced its C-MAX Energi plug-in electric hybrid car to U.S. consumers, and the news could shake up the electric car market in some unexpected ways.
The U.S. Postal Service (USPS) recently released its Sustainability and Energy Scorecard to the Office of Management and Budget (OMB), a reporting tool that federal government agencies use to publicly report on the progress of their sustainability goals. The Scorecard shows that the USPS is on track to meet all of its goals, except a reducing vehicle petroleum fuel use by 20 percent by 2015.
The latest heat wave provide one more incentive for utilities to take action to encourage customers to save energy. Their innovative efforts provide every industry looking to change customer behavior with valuable lessons. Here are four of them:
The latest iteration of the Global Reporting Initiative includes a surprising requirement for transparency around executive pay – disclosing the ratio of the highest to lowest paid employee. Will the U.S. market accept it?
The Higg Index is basically a tool enabling apparel companies to better measure the comprehensive environmental and social impacts of their products. To learn more about Higg Index I spoke with Jason Kibbey, SAC Executive Director.