This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

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Sustainable Business Twitter 101

As a new Media Company, Twitter has become an important tool for us. However, we’ve learned our readers have varying levels of experience with it, so I thought it would be helpful to put together a post outlining some of the ways we’ve found twitter to be useful, as well as some tips and lists … Continued

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Why Do I Care If Your Company’s Green?

By Marc Stoiber A few years ago, many of us believed sustainability was a business shoo-in. Sexy, shiny and full of exotic new benefits (three bottom lines!) it would certainly attract hordes of consumers. Fast forward to today. Yes, consumers are buying sustainably produced wares and services. But no, we haven’t seen a tidal wave … Continued

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Cleantech Forum Arrives in March – 3p Readers Save $300

When it comes to all things cleantech, the upcoming Cleantech Forum is among the most important conferences of the year. We’re excited to have been invited to help Cleantech Group bring some attention to the event and to offer 3p readers a $300 discount, as well as a chance at getting in free. This year’s … Continued

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Coca-Cola 2009-10 Sustainability Report: Bright Spots and Gaps

Coca-Cola just released their 2009-10 Sustainability Review calling it “Our commitment to making a positive difference in the world.” In many ways it’s an impressive document, laying out both strategy and accomplishments as well as their overall CSR framework that they call “Live Positively.” In an opening letter from Chairman Kent Muhtar, it’s clear that … Continued

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Apple Supplier Responsibility Report: Transparency Good, Findings Bad

Let’s say you are in charge of a multi-billion computer and consumer electronic device company.  The company itself appears socially and environmentally responsible. Although your company designs and develops these devices, manufacturing and production is outsourced to third party partners.  Social and environmental responsibility infractions come to light when auditing your supply chain. What do … Continued

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Proxy Power: This Year’s Hottest Issues

By Andrew Behar Shareholder activism is alive and well. This year individual and institutional investors will use their power to influence corporate policy on key social and environmental issues by casting their annual proxy votes. These votes are an important way for shareholders to send a much-needed message to companies that they expect honest, responsible … Continued

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When Public Exposure Forces Change, How Sincere is the Transformation?

Recently, Fast Company reported Kimberly Clark’s change of heart concerning its sustainability practices after an aggressive and protracted Greenpeace campaign to expose their destructive practices caught the attention of the public and the media. The public outcry continued to grow until Kimberly Clark buckled under the pressure and forged a partnership with Greenpeace to manage … Continued

Does CSR Threaten the Nonprofit Sector?

Once solid lines of demarcation between the major societal sectors: business, government and nonprofits, are increasingly blurred. The ever-growing power of transnational corporations, brought about in part by globalization and mass commercialization, along with the notable shift of government duties to the private sector, has compounded this haziness. Between business and nonprofits specifically, it has … Continued

Facebook Joins EDF Climate Corps

Five companies joined the Environment Defense Fund’s (EDF) Climate Corp program which uses MBA students who are placed in companies as fellows where they find energy efficiency opportunities. Facebook, Dunkin’ Brands, Microsoft, JPMorgan Chase & Co. and Blue Cross Blue Shield of Massachusetts joined the program for summer 2011. EDF’s Climate Corps program began in … Continued

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Influencing Consumer Perception of Value and Quality

By Seri McClendon Marketing is one of the most powerful forces in today’s society. Targeted and repetitive communication of a product’s key benefits can create a need that perhaps did not previously exist, thus influencing consumer purchase behavior by solidifying the idea that such products are essential to their daily lives.  In addition to encouraging … Continued

Maryland Moves on Offshore Wind

Every year, thousands of high school graduates in the state of Maryland race to Ocean City after graduation day. They call it Beach Week, and it’s been a tradition for decades. When I graduated from high school, I didn’t go. To be honest, I was never really a fan of Ocean City, so I flew … Continued

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Will the Real Clean Coal Please Stand Up?

Boyd Cohen, CO2 IMPACT Do you believe what the coal industry has spent millions on to convince Americans that the industry is cleaning itself up?  They argue that carbon sequestration and storage is right around the corner and that soon enough coal will be almost as clean as renewables. I suspect 99% of Triple Pundit’s … Continued

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If GE, Ford & Nike Can Find Business Growth and Brand Value in Green, Anyone Can

By Trey Trenchard The term “differentiated green” refers to companies who pursue green strategies to go beyond clearing regulatory and negative PR hurdles.  It refers to companies who create green strategies for reasons such as cost savings and creating a larger and more loyal customer base. The most notable country to not sign the Kyoto … Continued

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Wyoming Wind to Light Up the Southwest

By Andrew Moore TransWest Express, LLC is nearing construction on the $3 billion TransWest Express Transmission Project, which would allow major southwestern cities to exploit Wyoming wind.  TrasWest, a wholly owned subsidiary of Anschultz Corp., plans to run 725 miles of high-voltage line from south-central Wyoming through Colorado and Utah into southern Nevada. After its … Continued

Capturing and Sharing Sustainability: The Green Living Project

When we think of education, thoughts of heavy textbooks and lengthy lectures may come to mind.  Even when it comes to sustainability education, at times the content may seem many steps away from being practical or relevant to the real world.  The Green Living Project takes a different approach, “capturing sustainability, one project at a … Continued