This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.


Getting to Know Van Jones and the New Economy

By Brian Back For someone who’s been accused of being a socialist, Van Jones sure does have a lot of capitalist ideas. Jones took to the stage of the Sustainable Industries Economic Forum June 14 in Seattle. He discussed the value of social capital and ways to find common ground with conservatives and libertarians around … Continued

How Business Can Respond to Rio+ 20

By Robert Girling, Ph.D. Professor of Business Strategy, Sonoma State University The world is waiting to see just how business responds to Rio+20. Will the fledgling efforts of business leaders such as Interface’s late CEO Ray Anderson who led efforts to redesign products and the way we do business hold sway? The fact is that … Continued


AT&T’s Use of Interactivity is Promising But Not Flawless

Some companies are focused on integrated reporting, while others look for ways to make the report more user-friendly and interactive. The latest example of the latter is AT&T’s interactive 2011report, which enables visitors to explore an interactive pathway that is populated by narratives showcasing the sustainability efforts and progress of the company.

Rio de Janeiro at night

Dispatch from Rio: Great(er) Expectations

I’ve been in Rio de Janeiro for six days now for the Rio+20 Earth Summit, and something struck me this morning as I entered the last official day of business-focused meetings: We have not asked enough of governments.

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Three Reasons Farm Animal Welfare is an Important CSR Tenet For the Food Industry

When we think about corporate social responsibility, we might think of waste and emissions reductions, recycling programs, or maybe fair wages. In recent years though, animal welfare has become a prominent CSR issue for food companies—and for good reasons. So why should food companies include farm animal welfare in their CSR plans?

Sustainable America Series Part 3: Discovery of Pre-Columbian Maya Mountain Village in North America

By Richard Thornton – Architect, Planner and noted Historian The controversial recent discovery of the Track Rock Terrace complex on the tallest mountain in Georgia came as a surprise ending to seven years of research by Richard Thornton, a Creek Indian architect and city planner who had devoted much of his 40-year career to research … Continued

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GE’s Data Visualization Tool Reveals Demographic Shifts in America

The following post received sponsorship from GE and fits in with our ongoing series on Technology for Good. About a month ago, we teamed up with GE to bring you a series of articles focusing on the company’s impressive data visualization tools. At the time we were talking mostly about the way GE used their tools to … Continued


PwC Offers Companies New Ways to Measure Sustainability Initiatives

One of the most difficult challenges companies face is how to properly evaluate sustainability initiatives. Since some important benefits sustainability offers are intangible or difficult to quantify they become a tough sell to a board or investors that in general like to talk in terms of shareholder value maximization. This problem seemed to be almost impossible to solve and probably got many good sustainability initiatives to be rejected, but now PwC comes to help, offering a new framework to sort it out.


Video Interview: Bison Organic Beers’, Dan Del Grande

Dan urges consumers to vote with their dollars, as purchasing decisions can make a real impact on the sustainability of beer. “By choosing a 6-pack of organic beer a week, you will convert about 1700 to 1800 sq ft from conventional to organic agriculture.”


Interview: Mike Dupee, Green Mountain Coffee Roasters

Green Mountain Coffee Roasters has been brewing up sustainability for decades.  The potential impact the international coffee trade has on people’s lives in the developing world has made it the original crop pursued by Fair Trade advocates, as well as a subject of environmental scrutiny. But can a conscious coffee company drive change in the … Continued