An effectively-communicated corporate social responsibility (CSR) story can produce tremendous benefits for an organization – from engaged stakeholders to a growing bottom line. And, like a human body, the overall health of an organization’s CSR communication also depends on many parts working in unison. Here are five things to keep in mind.
Category: Corporate Responsibility
This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.
Today, the San Francisco Bay Area is in the midst of another boom, but its transportation system is at peak capacity. Here’s how we got into this mess.
“Do you know what you want to do with your life?” As a recent graduate, I know this question all too well. I enrolled in college as a business major. However, as I began completing the required courses in accounting, finance and marketing, I soon felt unfulfilled. After this realization, I embarked on a quest to combine my interest in business with my passion for helping others. Here are five things that I learned along the way.
At CITRUS (Community Initiative To Restore Urban Sustainability) House, students from Santa Clara University are practicing a cooperative and eco-friendly lifestyle.
As companies continue to pressure Bay Area communities to build new office parks, they often fail to lobby for housing and transportation options to go along with it, placing a strain on local infrastructure. Additionally, more highly-paid residents means more shops, restaurants and trendy coffee bars — all staffed by employees who are quickly being priced out of the area. This perfect storm creates a heap of problems for Bay Area residents — as well as significant opportunities for government and the private sector to collaborate on solutions.
San Francisco-based company EOS Climate wants to change the way the world looks at the refrigerant market — and, in the process, reduce global warming.
Susan Hunt Stevens, founder and CEO of WeSpire, outlines the most compelling corporate social responsibility (CSR), sustainability and employee engagement reports of the year.
Something must be done to keep global temperature rise to 2 degrees Celsius above pre-industrial levels: the threshold experts cite as the don’t-go-beyond mark to continue life as we know it. Country commitments to reduce greenhouse gas emissions are crucial, but the private sector also has a role to play.
Today, rather than being the world’s poster child for a fair and equitable economy, the U.S. — home of the American Dream — is one of the least equitable among Western nations. But why should business leaders care about the lack of upward mobility in America? As a successful businessman, Jeff Greene, founder of the Greene Institute, gives three reasons why.
As the number of connected devices we use continues to increase, it becomes increasingly critical to understand that we all have a role – consumer, corporation, manufacturer or recycler – in the environmental progress of electronics. The Green Electronics Council suggests three areas for continued focus.
Generation Z is the first generation born in the 21st century, with ages ranging from 2 to 19. They represent about 25 percent of the U.S. population, and have approximately $44 billion in annual buying power. If businesses and governments thought they had to change to adapt to millennials, then they should appreciate this: Gen Z is already working to change their world.
The corporate philanthropy of tomorrow will focus on issues material to the business and seek collaborative partnerships to create impact that can stand the test of time. “Kombit: The Cooperative,” a film by Found Object, documents how one company, in partnership with a local nonprofit, sought to test whether this type of engagement could truly be successful in practice.
I can remember when GE first came out with the Ecomagination initiative back in 2005. At the time it was considered a bold, and even somewhat risky, move to double up on its investment in clean tech and make it a strategic imperative for the company. CEO Jeffrey Immelt said there were two reasons for taking … Continued