This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.

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Women in CSR: Sue Briggum, Waste Management

Sue Briggum, Vice President for Federal Public Affairs for Waste Management, talks about her career, inspiration and recent accomplishments in our Women in CSR series.

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Women in CSR: Lynelle Cameron, Autodesk

Lynelle Cameron, Senior Director of Sustainability for Autodesk, and President and CEO of the newly created Autodesk Foundation, talks about her career, inspiration and recent accomplishments in our Women in CSR series.

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Nature’s Fortune: The Case for Investing in Nature

In Nature’s Fortune, Mark R. Tercek, president and CEO of The Nature Conservancy, makes an impassioned case that business and environmental interests can and must align for everyone’s long-term benefit.

Keystone advocates use Quebec oil disaster

The Issue is Trust, Not Pipelines vs. Railways

Keystone XL pipeline advocates have been quick to use the Lac-Mégantic disaster to bolster their oil pipelines vs. railways safety argument, but they could be causing the oil industry more harm than good.

MAKING

Nike Launches a Free Materials App, Continues Innovative Trend

Nike’s new app is not just a valuable sustainability working tool for designers but also an interesting milestone in Nike’s journey from open innovation to systems innovation, as well as another indication of Nike’s commitment to “move past the current incremental mindset into a genuine shift of entire systems.”

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Waste Management Programs Nix the Need for Landfills

Waste Management, one of North America’s top refuse transport services has come up with new ways to dump the use of landfills that are truly out-of-the-box. And with any luck (and a little help from its new partner Bill McDonough), that wasteful box may be history as well.

Fair Trade factory in India

A Look at Fair Trade in the Wake of Bangladesh

Fair Trade USA explores how the Rana Plaza tragedy might be a tipping point for the apparel industry, as more consumers seek ethical alternatives and more brands look to bring greater transparency and impact to their supply chains.

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Women in CSR: Kelly Semrau, SC Johnson

Kelly Semrau, Chief Sustainability Officer at SC Johnson, talks about her career, inspiration and recent accomplishments in our Women in CSR series.

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‘Sustainable’ German Auto Companies Lobby to Stop EU Climate Regulation

Heavy lobbying from the German automobile industry caused German Chancellor Angela Merkel to oppose new EU carbon regulation. It was pretty interesting to see that auto companies whom we usually hear about in the context of radical innovation in mobility, bold sustainability strategy or partnerships with carpooling ventures are also lobbying against tougher climate regulation.

tug-of-war-bull

How to Help Your Prospects Embrace Green Initiatives

While some prospects may be eager to support “green” initiatives, many skeptics will immediately put their guard up when faced with such proposals.  Whether you try to appeal to them through logic or emotion, unless you know how to approach them, their instinct will be to reject your offer. This article explores the fundamental reasons why these people resist and how you can adjust your message to help them lower their defenses and consider your offer with an open mind.

slavery is not a game

Can Sustainability Disrupt Nintendo?

When it comes to conflict minerals, Nintendo is nothing but disruptive innovator, and actually seems to be lagging behind most other electronic companies. So how come such an innovative company is so behind when it comes to conflict minerals? And no less important – to what degree the sustainability factor, in this case acting responsibly on conflict minerals can be a disruptive force, or in other words can it disrupt the disruptor?

Heiny, Kate

Women in CSR: Kate Heiny, Target

Kate Heiny, Senior Group Manager of Sustainability at Target, talks about her career, inspiration and recent accomplishments in our Women in CSR series.