Do you see your corporate job as a stepping-stone to a higher purpose or cause? Phil Preston provides five reasons that might change your mind.
Category: Corporate Responsibility
This category is about corporate social responsibility (CSR), a form of corporate self-regulation integrated into a business model. The goal of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere.
This week I had the opportunity to attend the Third Global Forum for Businesses as an Agent of World Benefit at Case Western Reserve University in Cleveland. The theme for this year’s forum is ‘Flourish and Prosper.’
We have all heard the old axiom that states, “What gets measured gets managed.” But sustainability practitioners are frequently confronted with a tough question: “How do I measure that?”
For the model’s 50th birthday, the folks at Ford Motor Co. decided to do things a bit differently by launching the first Mustang with EcoBoost. Even at 32 MPG on the highway, the EcoBoost produces more horsepower and torque than the Mustang GT engines did just 10 years ago.
In order for environmentalism to continue to progress, we must include a new plank as central to our work: an Internet that is sustainable, democratic, and that is structurally adapted to facilitate and speed up the world-wide transition from fossil fuel to renewables.
The Honest Company, a line of eco-friendly baby, personal care and cleaning products dreamed up by Jessica Alba, has become wildly popular among parents looking for an alternative to Pampers and Johnson & Johnson. But, in a marketplace overcrowded with questionable celebrity products – from Suzanne Somer’s ThighMaster to Jessica Simpson’s line of edible cosmetics – is it any wonder a conscious consumer would approach a company created by a Hollywood actress with a heavy dose of skepticism?
Proctor & Gamble expects its manufacturing facilities to reduce water use by an added 20 percent per unit of production, with a focus on water conservation initiatives at facilities in water-stressed areas.
Chris Librie, senior director of strategy and communications for HP, shared some of the strategies and projects the company is involved in around the world on the last day of the SXSW Eco conference.