Small businesses have powerful ways to differentiate themselves. Here are five suggestions I think can help you beat the big box stores, or national chains, in converting even more customers to the idea of shopping local.
Category: New Economics
This category is about the relation between business economies and sustainability and CSR. Company economies have great impact on how much effort they put into their CSR strategy and incorporating green strategies can have an effect on company growth. Topics include: Conscious Capitalism, Social Enterprise, B-Corps, Circular Economy, Sharing Economy
“The topic of diversity is thrown around quite a bit. I think oftentimes we don’t fully appreciate or understand what it’s really about,” Jacques-Philippe Piverger, co-founder and CEO of MPOWERD, said at the 2014 Net Impact conference last month.
The world’s fourth largest auto manufacturer has been at the forefront of the industry’s drive to enhance its ecological sustainability of its operations. Having carried out more than 2,700 environmental sustainability projects at its factories, VW’s production processes are 17 percent “more environmentally compatible” than they were four years ago, according to a team of more than 250 environmental experts that conducted an interim evaluation of VW’s ecological sustainability program.
“Given all of the corporate crises [we’ve seen] over the past several decades, it’s important for businesses to step up and emphasize ethics and socially responsible leadership,” Judith Weisinger, associate professor of business at Mills College, said at the 2014 Net Impact conference in Minneapolis last month.
“Simply having diversity does not produce results for the bottom line,” Tawanna Black, executive director of Northside Funders Group, said at the 2014 Net Impact conference last month.
How can product manufacturers and retailers protect themselves from the business risk of potentially adopting the next hazardous chemical to be regulated? And how can they show leadership in helping to move our economy to a toxic-free future?
“Zooming out entirely: The global challenges that we face are massive and very complex, and it’s going to require everyone being involved,” Maggie Davies, chief of strategy and talent for Net Impact, said at the 2014 Net Impact conference in Minneapolis.
As a recent college graduate working in her hometown of Minneapolis, the host city for NI14, Maya Weisinger is more equipped than most to discuss why diversity matters to the younger generation of top talent.
About six months ago, Patagonia, a global leader in sustainable apparel, dissolved its sustainability department. This is a development Rick Ridgeway, vice president of environmental affairs, is very proud of.
The first-of-its-kind grasslands conservation project brought the USDA together with ranchers, Ducks Unlimited and others in a public-private partnership that will avoid carbon dioxide emissions the equivalent of taking more than 5,000 cars off the road.
The 2014 ISSP conference highlighted many standards within the sustainability reporting realm. The Sustainability Accounting Standards Board’s budding presence suggests it is gaining traction.
“This isn’t just about getting these kids a job” says Scott Hudson Principal Manager of Social Responsibility and Community Outreach with the Alcoa Foundation , “It’s about giving them a leg up with real workforce skills. And maybe they’ll move on to study engineering or computer aided design later.”
“When we bring together diverse perspectives, we will get the best innovation and best solutions for our customers,” Kathy Hopinkah Hannan of KPMG said at the 2014 Net Impact conference.