McDonald’s Stands Its Ground: Advertising To Children is OK

Corporate Accountability International (CAI) presented a proposal at McDonald’s Corp shareholder meeting yesterday that asked for a report on the links between fast food and childhood obesity. CAI worked with the Sisters of St. Francis of Philadelphia on putting together the proposal. The proposal was defeated, as were proposals by The Humane Society of the U.S. and … Continued


What’s Really in Your Organic Brew?

This post is part of a blogging series by economics students at the Presidio Graduate School’s MBA program. You can follow along here. By Inna Volynskaya Being a responsible beer geek, you opt for a Berkeley-brewed Bison or one of those super green Oregon breweries to quench your thirst. Or maybe you unknowingly bought something … Continued


California’s Decaying Water Management Systems

This post is part of a blogging series by economics students at the Presidio Graduate School’s MBA program. You can follow along here. By: Julien Gervreau Entropy is defined as a measure of the unavailable energy in a thermodynamic system and it is grouped into two categories: unavailable, or bound energy, and available, or free … Continued


The Living Seed Company Offers Rare Seed Varieties

It’s that time of the year for planting seeds! And while you can find your cukes, tomatoes and beans at your local nursery or hardware store, it’s a little more difficult to find heirloom varieties. Step into The Living Seed Company, a small California business that offers high-quality seeds that grow to be flavorful and … Continued


Anheuser Busch InBev’s Big Push to Reduce Water Usage

This week Anheuser-Busch InBev (AB InBev) released its 2010 Global Citizenship Report. The report is timely, considering the greater attention businesses devote to water, a resource that is most critical for AB InBev’s long-term success.


Next on Green Tech Investors’ Radar: Food

Ari Partovi envisions a future where superstore employees grow food in greenhouses on roofs, cattle move from feedlots to carbon sequestration grass pastures, and farmers gingerly adjust the soil chemistry within the land in which their crops grow via a smartphone.


Transparency in Advertising, Brought to You by Morgan Spurlock

Morgan Spurlock’s POM Wonderful Presents: The Greatest Movie Ever Sold is a film about product placement, funded by product placement. Hence the title. This meta documentary follows Spurlock as he woos advertisers to support his project. It took him nine months to secure the first sponsor – Ban Deodorant – and the reported budget is $1.5M but … Continued


The Ark of Taste: Eating Well to Save Species

This post is part of a series on sustainability in the health and wellness industry, curated by Becky Eisen, Dana Ledyard, Izabel Loinaz. Follow along with the series here. Joining good food with sustainability is one organization’s recipe for saving America’s food traditions. By Aaron Kagan Slow Food International reminds us it is possible to … Continued


Yes or No on Nanoparticles in Food?

By Michael Passoff, Senior Strategist, As You Sow You may have read that nanoparticles are used in literally hundreds of products on supermarket shelves.  This new technology is reported to be prevalent in U.S. food applications, including nutritional additives, stronger flavorings and colorings, and antibacterial agents for food packaging and kitchenware. Meanwhile, the scientific community … Continued


Clif Bar Marks Ten Years of Sustainable Business Practices

One decade ago Clif Bar & Company made a commitment to be sustainable and today has proven to continuously raise the bar for fellow entrepreneurs on what it means to be a sustainable business. From the outside, it appears as though Gary Erickson and Kit Crawford, Clif Bar’s co-CEOs, and their innovative staff have thought … Continued

General Mills Headquarters, Suburban Minneapolis

General Mills Promotes Bevy of Sustainability Projects in CSR Report

Last week General Mills released its 2010 Corporate Social Responsibility report. Highly dependent on agriculture, the company acknowledges the challenges it faces in minimizing its operations’ impact on people and the planet. The report covers multiple projects it undertakes on the environmental, social, and governance fronts, and is full of anecdotes that detail the firm’s sustainability-related work.


McDonald’s Commitment to Certified Sustainable Palm Oil

I’ve never been a particular fan of McDonald’s. Initially, this stemmed from my observation that upon unwrapping a Big Mac, it  never looked as appetizing as pictures of the product seemed to promise. Still, the taste was pretty good, and the convenience was a plus. So, when transiting through an airport or on a long … Continued

Making Sustainable Water Use Operational at Anheuser Busch InBev

by Hugh Share A year on from the announcement of our global environmental goals, Anheuser-Busch InBev is on track to achieve a global water usage rate that will put the company on the leading edge of the brewing industry. As the issue of sustainable water use continues to climb the corporate agenda, it has become … Continued


Pictures to Decode Produce Age and Increase Food Safety

Best known for its fingerprint and facial recognition software, NEC’s new invention could revolutionize the global produce industry. With a simple digital picture, NEC’s Fruit Identification System will be able to tell you the original date the fruit was picked and shipped, as well as it’s type, like a delicious Honeycrisp apple. The photo will … Continued