In my previous posts, I’ve already described the tremendous level of innovation that this company brings to bear, not only in its products, but also in its business models and distribution methods. But there is another element at play here.
The sugary drink industry continues to get a bad rap. Blamed for promoting obesity, diabetes and bad eating habits, sugar-sweetened sodas are now the subject of two tax measures in California. They’re also experiencing decreasing sales in Mexico, where a tax on sodas is in effect. If Berkeley’s tax measure does pass, it could herald a change of heart regarding America’s favorite fizzy drinks.
On Friday, I made a number of home visits with Steve Otieno, Vestergaard’s country director for climate & water in Kenya. Steve manages the Follow the Liters campaign here. He also managed the Carbon for Water program, which, funded by carbon credits that were administered by Climate Care, provided nearly 900,000 LifeStraw family filters back in 2011. At each home, we learned how rural Kenyans were making use of their new gravity-fed water filters.
Clorox recently announced an expansion of their “Ingredients Inside” program, which includes more information about fragrances. But is this really enough?
Thursday, Oct. 16, is World Food Day — an annual day of action against hunger. While spreading awareness on World Food Day is great, it takes year-round action to secure real change. With that in mind, this week we’re tipping our hats to eight companies that are working to eliminate hunger worldwide.
SC Johnson is rolling out its bottom of the pyramid marketing strategy in Ghana while contributing to efforts reducing the risks of contracting malaria.
“The whole idea of Solidarium is to create the largest distribution network for handmade products in the world,” founder Tiago Dalvi told Triple Pundit. The company, which allows local artisans to sell their products in an online marketplace, hopes to reach 1 million people over the next five years.