Targeted Editorial Series
Sponsoring an editorial series is a highly-targeted, permanent advertising option. Our editorial series are 10-part deep-dives on particular topics or industry verticals. Our series accomplish two big things – they advance a conversation on a particular topic, and they allow a brand to demonstrate thought leadership within that conversation.
A custom channel package includes:
- Permanent, custom branding on each of 10 articles in a series on specific topic or industry vertical
- Authorship of two op/eds within the channel in addition to the 10 articles
- Branded landing page for all content
- Collaboration and sign off on series table of contents
- Sitewide sponsor recognition
- All content promoted to entire TriplePundit site readership of 500,000 readers a month
- Content distributed through 3BL Media Newsroom http://bit.ly/3BLDistribution
- Republishing rights for content in the series
We brand these articles and include a promotional tagline for the sponsor. Branding is permanent so longtail value lives on for years and not just during the initial promotional period. Think of it as a set of permanent landing pages aimed at a very targeted audience.
We are working on new content all the time. Please contact us if you are interested sponsoring a topic and which industry or vertical you are interested in aligning with. We will get back to you with availability and timing.
What does a series look like?
Take a look at some of our most recent series at the links below. Note that all series have a permanent dedicated landing page as well as custom sidebars on all articles.
- Responsible Forestry with Procter & Gamble
- Corporate Guide to Responsible Waste Management with Covanta
- Tackling resource use from all angles with Sealed Air
- Social Impacts in Apparel with C&A Foundation
- Sustainable Innovation: The Patience to Get it Right with United Technologies
- Sustainability at Home and Beyond with Whirlpool
A History of Great Partners